As Content Strategy Director, I have 4 core areas of responsibility: Content Division lead, leading content on one of our flagship accounts, product development and general account content strategy.Content Division lead - Making sure each content team member (20+) are constantly learning and pushing themselves to new levels, while creating a positive team atmosphere.Flagship account content - We're working with one of our flagship clients to implement an ambitious content framework that delivers on both product/revenue goals and brand ambitions.Product development - Developing and testing new tech and platforms so we can offer the most effective content service across a range of business needs.Account strategy - Strategic oversight of content efforts across all our clients, ensuring we're meeting our clients' needs in the most effective and cost-efficient manner possible.

As Content Strategy Manager, I was in charge of a team of 4 with the responsibility to deliver content development and marketing across high profile clients including RBS/NatWest, Toyota, and Qantas. • Strategy – Creating bespoke client content strategies on a yearly, quarterly and monthly basis. • Creation – Managing the creation of both landmark content (e.g. data visualisations, interactive tools) and written articles. • Distribution & Outreach – Defining outreach strategies and managing the day-to-day execution of these by team members