Marcus Mitchell

Marcus Mitchell Email and Phone Number

Account Engagement (Pardot) Consultant @ Brillio
Austin, TX, US
Marcus Mitchell's Location
Austin, Texas Metropolitan Area, United States, United States
Marcus Mitchell's Contact Details

Marcus Mitchell personal email

n/a
About Marcus Mitchell

24 years of experience as a results-oriented sales and marketing specialist. I have deep experience implementing end-to-end lead generation programs, marketing automation platforms, and customer experience optimization initiatives. I help support sales and marketing teams by utilizing the Salesforce Ecosystem to optimize their technology stacks.Specialties:• End-to-End Lead Generation Programs• Marketing Automation Platforms• Digital Marketing Strategy & Tactics• Customer Experience Strategy• Cloud Computing Integration• Sales & Marketing Technology Stacks• Social Media Platform Integration• Market Research & Business Intelligence

Marcus Mitchell's Current Company Details
Brillio

Brillio

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Account Engagement (Pardot) Consultant
Austin, TX, US
Website:
brillio.com
Employees:
5314
Marcus Mitchell Work Experience Details
  • Brillio
    Account Engagement (Pardot) Consultant
    Brillio
    Austin, Tx, Us
  • Plus Cx Llc
    Digital Marketing Specialist | Cx Automation Strategist
    Plus Cx Llc
    Austin, Tx, Us
  • Plus Cx Llc
    Founder & Salesforce Pardot Consultant | Digital Marketing Specialist
    Plus Cx Llc Dec 2021 - Present
    • Conduct Salesforce sales and marketing performance audits analyzing lead generation and digital marketing programs. Audit areas include Salesforce, MCAE, social media marketing, email marketing, campaign automaton, SEM, SEO, CX, data analysis, and overall program efficiency and effectiveness. • Collaborate with stakeholders on program requirements, project scope, journey mapping, persona development, and overall roadmap strategy.• Work with cross-functional teams and technology vendors to optimize tech stacks and enable sales and marketing teams to drive revenue growth and improve overall brand experiences
  • Kuvare Holdings
    Salesforce Pardot Consultant | Digital Marketing Specialist | Plus Cx Project
    Kuvare Holdings Feb 2024 - Jun 2024
    Rosemont, Il, Us
    Kuvare Asset Management: Life Insurance Portfolio• Conducted a multi-brand MCAE implementation for United Life Insurance, Guaranty Income Life Insurance (Gilico), and Lincoln Benefit Life.• Set up a Go-to-Webinar event program with Engagement Studio nurture campaigns, created personalized email copy for sales, social media integration, and enhanced reporting capabilities • Created branded email templates and Pardot landing pages with WordPress plugin integrations for each site• Worked with marketing operations, sales, brand managers, Salesforce admins, and development team's throughout the project lifecycle - conducted user testing with sales and marketing identifying training requirements and UX challenges
  • Access Global Group
    Marketing Automation Specialist | Salesforce Pardot Consultant | Plus Cx Project
    Access Global Group Jan 2022 - Dec 2022
    Southlake, Texas, Us
    Global Salesforce Consultancy• Conducted multiple Pardot Implementations for organizations in the real estate, finance, lending, and asset management verticals• Led a managed services team responsible for optimizing client’s Salesforce and Pardot instances by solving complex business problems • Designed, executed, and managed email campaigns for multiple brands that nurtured prospects through the sales funnel and grew pipelines by 18% - 23%
  • National Purchasing Partners
    Salesforce Pardot Consultant | Lead Generation Specialist | Plus Cx Project
    National Purchasing Partners Jan 2022 - Dec 2022
    Seattle, Washington, Us
    B2B Group Purchasing Agency (Customers: Verizon, Sherwin-Williams, and American Express)• Conducted an enterprise MCAE audit on 1 million + prospects – data analysis uncovered gaps with location data adding a 60% increase in the size of list segmentations supporting fortune 500 advertising campaigns• Supported the company migration from Pardot Classic to the Pardot Lightning App that included 6 years of lead generation and digital marketing campaign data. • Implemented an annual event program, created email templates, conducted list imports, & campaign execution• Integrated Pardot with google analytics, campaign tracking, landing pages, email templates, and AdWords for two WordPress brand websites
  • Pk
    Salesforce Pardot Consultant | Digital Marketing Strategist
    Pk Jan 2021 - Dec 2021
    Beaverton, Oregon, Us
    Digital Transformation Agency | Loyalty Service Provider | Preferred Salesforce Partner• Conducted requirements gathering, created proposals, SOW's, and Pardot platform documentation • Hired, managed, and trained Pardot resources | created implementation workbooks that improved project delivery times by 20%• Implemented PK's Pardot training and demo org focusing on experience automation - including Salesforce Engage, B2B Analytics, ABM, Campaign influence, Engagement History, and non-native Pardot integrations• PK named a Leader in "The Forrester Wave™: Loyalty Service Providers, Q3 2021 & Salesforce’s preferred partner
  • Ciberspring
    Marketing Automation Specialist | Salesforce Pardot Consultant | Plus Cx Project
    Ciberspring Jan 2020 - Nov 2020
    Tampa, Florida, Us
    Digital Agency and System Integrator• Conducted Pardot implementations in the Health Sciences & Pharma sectors• Pardot and WordPress integrations that provided new performance data allowing CX | UX optimization• Conducted email campaign setup and execution for virtual event series during the pandemic
  • Primesource Building Products
    Email Marketing Specialist | Salesforce Pardot Contractor | Plus Cx Project
    Primesource Building Products May 2019 - Dec 2019
    Irving, Texas, Us
    PrimeSource Building Products is the largest manufacturer and distributor of fasteners (nails, screws, etc.) in the country with 34 distribution centers. • Conducted an enterprise Pardot audit identifying gaps with email deliverability increasing CTR’s by 27%• Implemented an end of year email campaign helping PrimeSource's 33 US distribution centers sell all of their EOY inventory. Each email included over 35 personalized fields including a pdf with each customer's (Home Depot, Lowes, etc.) pricing agreements.
  • Crm Evangelist, Llc
    Email Marketing Specialist | Salesforce Pardot Consultant
    Crm Evangelist, Llc Mar 2017 - Jul 2018
    Arlington, Tx, Us
    Salesforce Consultancy - BidBook Construction CRM• Marketing automation and platform integrations with Salesforce, WordPress, Google Analytics, social media & data provider platforms• Conduct data cleansing, list building, advanced segmentation, industry & keyword research, A/B and multivariate testing, email & landing page copy, and analytics to support the customer journey.• Ability to work with cross-functional agency and in-house sales and marketing teams
  • Db&A - Dewolff, Boberg & Associates, Inc
    Salesforce Administrator | Lead Generation Specialist
    Db&A - Dewolff, Boberg & Associates, Inc Jun 2016 - Jan 2017
    Dallas, Tx, Us
    Management-consulting firm headquartered in Dallas, TX• Lead generation program optimization, data provider platform integration, and data cleanse & enrichment.
  • Localwork
    Lead Generation & Marketing Automation Specialist
    Localwork Aug 2015 - Mar 2016
    Scottsdale, Arizona, Us
    • Enterprise Salesforce & Lead Generation Program Implementation• Pardot, Salesforce, and WordPress Integration
  • Ethology (Acquired By Tallwave)
    Digital Marketing Specialist | Lead Generation Manager | Salesforce Administrator
    Ethology (Acquired By Tallwave) Oct 2011 - Dec 2014
    Scottsdale, Az, Us
    Digital Marketing Agency• Managed end to end lead generation programs for a Digital Marketing Agency and Private Equity Firm • Led Salesforce implementation and data migration including a data cleanse and enrichment using InsideView, OneSource, and D&B • Implemented and executed an 18-webinar marketing campaign with partners like Forrester, Jay Bear, Gary Vaynerchuk, Digiday, Digital Marketing Association, Marketing Land, and Digital Marketing Depot• Worked with internal & external Sales, Content, Lifecycle, SEO, Social Media, and Paid Search teamsMet and exceeded outbound lead gen goals using ABM - set meetings with top fortune 500 accounts in insurance, banking, and tech verticals• Program results: OMMA Search Agency of the Year | # 75 in the INC 500/5000 Fastest Growing Private Companies | Strong Net Promoter Score (NPS)
  • Nehmedia, Inc.
    Digital Marketing And Seo Specialist | Account Manager
    Nehmedia, Inc. Dec 2010 - Nov 2011
    Austin, Texas, Us
    Digital Marketing Agency• Sr. Account Manager overseeing Nehmedia's largest GA & PPC accounts (HP, Genomic Health, ROTC and Air Force) • Oversaw Prism’s Keyword Research product launch and beta testing program
  • Search Centricity
    Local Search Specialist
    Search Centricity Sep 2009 - Aug 2010
    Us
    Local SEO & Paid Search• Supported PPC, SEO, SEM, and Social Media Marketing programs for SMB.
  • Totus Agency
    Lead Generation & Seo Specialist
    Totus Agency May 2008 - Jun 2009
    Local SEO & Paid Search - San Antonio, TX• Supported SEO, SEM, and Social Media Marketing programs for SMB
  • Momentumsi
    Inside Sales Manager | New Business Development
    Momentumsi Jan 2006 - Mar 2008
    MomentumSI was acquired by VMwareUS-based provider of Cloud Migration, BPM, Big Data, Advanced Architecture (SOA), and DevOps solutions to Fortune 100 clients | Bank of America, Walmart, etc.• Responsible for developing and nurturing top of the sales funnel pipeline activity • Partner lead - liaison for inside sales, event planning, and channel sales • Generated new opportunities and grew existing business with Fortune 500 companies
  • Dell
    Enterprise Software Sales Specialist
    Dell Apr 2004 - Mar 2006
    Round Rock, Texas, Us
    • Sr. Account Manager and Team Lead responsible for multi-million-dollar quotas• Sold 20+ different software brands including enterprise Microsoft agreements
  • Dun & Bradstreet
    Sr. Inside Sales Manager
    Dun & Bradstreet Mar 2000 - Feb 2003
    Jacksonville, Fl, Us
    Subscription based business Information provider | Hoover's Company Profiles• Managed 65 inside sales reps while overseeing day to day sales operations and strategy• Awards: Manager of the Month | Manager of the Quarter | Manager of the Year
  • Dell
    Dell Intern
    Dell Jan 1996 - Dec 1996
    Round Rock, Texas, Us
    • 12 month internship covering Software, Hardware and Services • Finished in the top 5% of total sales in intern class

Marcus Mitchell Skills

Lead Generation Online Marketing Sem Email Marketing Digital Marketing Social Media Marketing Seo Ppc Marketing Strategy Google Analytics Salesforce.com New Business Development Online Advertising Crm Marketing Analytics Sales Management Digital Media Saas Account Management Management Strategy Digital Strategy Competitive Analysis B2b Sales Demand Generation Training Sales And Marketing Training Multi Channel Marketing E Commerce Web Analytics Social Media Marketing Automation Content Strategy Marketing Communications Cloud Computing Enterprise Software Product Marketing Conversion Optimization Market Research Sales Enablement Display Advertising Smo Mobile Devices Business Analytics Lead Management Integrated Marketing Direct Marketing Strategic Partnerships

Marcus Mitchell Education Details

  • Texas State University
    Texas State University
    Business Management - Minor In Marketing

Frequently Asked Questions about Marcus Mitchell

What company does Marcus Mitchell work for?

Marcus Mitchell works for Brillio

What is Marcus Mitchell's role at the current company?

Marcus Mitchell's current role is Account Engagement (Pardot) Consultant.

What is Marcus Mitchell's email address?

Marcus Mitchell's email address is mm****@****ity.com

What is Marcus Mitchell's direct phone number?

Marcus Mitchell's direct phone number is +160295*****

What schools did Marcus Mitchell attend?

Marcus Mitchell attended Texas State University.

What are some of Marcus Mitchell's interests?

Marcus Mitchell has interest in Social Services.

What skills is Marcus Mitchell known for?

Marcus Mitchell has skills like Lead Generation, Online Marketing, Sem, Email Marketing, Digital Marketing, Social Media Marketing, Seo, Ppc, Marketing Strategy, Google Analytics, Salesforce.com, New Business Development.

Who are Marcus Mitchell's colleagues?

Marcus Mitchell's colleagues are Hari Prasath, Rajesh Rompicharla, Pandiyarajan Arumugam, Nithya Deepak, Rajnikant Sethiya, Vinod G, Ramya N.

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