Marcus Vinicius Email and Phone Number
State of São Paulo, Brazil
Marcus Vinicius's Location
São Paulo, São Paulo, Brazil, Brazil
Marcus Vinicius's Contact Details
Marcus Vinicius work email
- Valid
Marcus Vinicius personal email
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About Marcus Vinicius
Experienced professional with strong technical knowledge in media and measurement, where develop robust projects for media activations in cross-channel formats. The desire to break the pattern and routine of the planning processes resulted in several cases, in the biggest highlight I achieved in the #shortlist in #media at #Cannes for the brand Always (#juntascontravazamentos) campaign.Hard Skills* Notions of statistics, HTML programming, and artificial intelligence.* Knowledge of platforms for web analytics.* Mastery of formulations and measures on cloud table platforms.* Data visualization integrator.* Deep domain in DSPs and SSPs.* Domain in ad management tools like Google, Meta, Linkedin, and TikTok Ads.* Domain in media activations in different media.Soft skills* Good commercial relationship with communication vehicles.* Leadership and support with employees and teams.* Excellent profile in the management of process control flow from the execution of services to the management of payments.* Focus on business growth for advertisers and agencies.* Oriented to agility and results.* Restless profile always looking for innovations in routine.* Technology lover.Hobbies:* Volunteer work in hospitals.* Traveller and meditate.* Thinker for series and movies that bring me deep reflections on being.
Marcus Vinicius's Current Company Details
Interface Agency
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Head de Mídia e Dados
State of São Paulo, Brazil
- Website:
- interfacemkt.com.br
- Employees:
- 34
Marcus Vinicius Work Experience Details
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Head De Mídia E DadosInterface AgencyState Of São Paulo, Brazil
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ConsultorFamilhão Jun 2024 - PresentSão Paulo, BrasilConsultoria em mídia, gestão e novos negócios. -
Gerente De MídiaLew'Lara\Tbwa Aug 2023 - May 2024São Paulo, BrasilAdvertiser: Nissan🈵 Branding and activation planning for Nissan models in the automotive category, especially the Nissan Frontier - 06 years warranty and Nissan - Gran Turismo.🈴 Performance and lead generation (performance) with a focus on results and daily monitoring of sessions on the website and leads (forms) in order to increase sales with partner dealerships, especially the case of Curitiba with the O2O journey.🈲 Managing people and departments, creating integration, processes and a continuous flow of customer service and excellence. -
Brandful | Digital Surveys | Sales Director & New BusinessCous Jan 2020 - May 2023São Paulo, Brasil📈 Responsible for opening the field throughout Brazil for the use of new technologies for digital advertising.📈 Creation of sales process flow: active prospecting (hunter), through emails, cold calls and presentations at events and forums of technology management committees.📈 Last year (FY22) we generated revenues of more than R$700k for the company.📈 Responsible for creating new products and custom idealization meeting the needs of the chain of partners.📈 Management and direct monitoring of platforms (brand lift and emotion ai) ensuring the success of surveys for customers. -
Dm9 | Samsung & Others | Brand & Performance Media DirectorCous Jun 2019 - Dec 2019São Paulo, Brasil🪪 Clients: Samsung, OLX, Janssen and Reckit Benckiser.
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Jussi Marketing Intention | Honda & Others | Senior Media ManagerCous Oct 2018 - Jun 2019São Paulo, Brasil🪪 Clients: Honda, Motorola, Kroton Educação, Siemens and CFA.📊 Face-to-face meetings with clients to present weekly results and new business.📊 Elaboration and sharing of channel planning with the team with a focus on improvement and quality in the presentation of the narrative, integrating the other departments.📊 Data review and reporting visualization implementations.
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Flag.Cx | C&A | Senior Media ManagerCous Apr 2018 - Oct 2018São Paulo, Brasil📊 Team management, planning and control of publications on social networks.📊 Brand lift surveys to monitor brand health and compare activated campaigns.📊 Comparative studies of media efficiency and media profitability.
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FounderCous Mar 2018 - Apr 2018São Paulo, Brasil📈 Open my own company focused on providing digital marketing and innovation consulting for latent demands, creating partnerships with agencies, advertisers, and technology partners.
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Marketing ManagerThe Walt Disney Company Jan 2017 - Apr 2018São Paulo, Brasil> Alignment, coverage and guarantee of content published by influencers and artists.> Management of Disney, Marvel and Star Wars social networks with headquarters in Burbank, CA.> Technical follow-up with the events and premieres team to ensure the Disney excellence of service for guests and artists. -
Media ManagerPublicis Groupe Brasil Jun 2016 - Jan 2017São Paulo, BrasilAgency: AG2 Sapient NitroClients: Toyota, Senac and Deepline.> Assistance in the implementation of the programmatic media platform in Brazil called Deepline.> Team management to meet the demands of planning, coordination and results after the sale of campaign projects for brands.> Continuous participation with the board for new business and >Assistance in the implementation of the programmatic media platform in Brazil called Deepline.> Team management to meet the demands of planning, coordination and results after the sale of campaign projects for brands.> Continuous participation with the board for new business and develop more business proposals. -
Senior Media SupervisorAfrica Jul 2015 - Jun 2016São Paulo, BrasilClient: Vivo (Telefonica)> Planning of digital channels.> Management and flow of materials.> Control of previously negotiated media packages. -
Digital Media ManagerLeo Burnett Tailor Made May 2014 - Jun 2015São Paulo, BrasilClients: Samsung, P&G (Always), and Camil (União).> Ensure the structure of the performance team in digital campaigns for Samsung products with weekly customer alignment meetings.> Explore activations and interactions for branded campaigns such as initiatives in Always and União.> Focus on the well-being of the team within the complex high volume of services. -
Senior Media SupervisorFcb Brasil Jun 2012 - Mar 2014São Paulo, BrasilClients: Smiles and Gafisa> Leadership of teams for financial control, products, and media activations.> Channel planning in cross-channel activation.> Weekly lead performance with Gafisa managers in the real estate segment, ensuring qualified leads for your salespeople. -
Digital Media SupervisorDpz Mar 2011 - Jun 2012São Paulo, BrasilClients: Azul Linhas Aéreas, BMF Bovespa and PDG.> Integration and weekly performance reports to capture leads for Azul and PDG.> Customer alignment to increase warm-up audiences.> Channel planning for media activation for Bovespa digital campaigns. -
Digital Media CoordinatorVml May 2010 - Mar 2011São Paulo, BrasilClients: Hoteis.com, LG, Boehringer-Ingelheim, Colgate> Coordination of media campaigns and data consolidation with a focus on performance and lead generation.> Control of dynamic banners on the web, with weekly updates and sets for the brand project for LG: Life's Good Lab, restructuring the brand's positioning in Latin America.> Control of packages negotiated in the media for the Colgate client with the Y&R agency. -
Business Intelligence AnalystCubocc Aug 2009 - Apr 2010São Paulo, BrasilClients: Unilever (Axe, Rexona, Becel, Kibon) and Pepsico (Doritos, Cheetos, Ruffles)> Measurement and project data analyst bringing daily insights to media and UX teams.> Simplify data volumetrics for marketing managers by creating correlations that make sense for the business.> Use of good shortcuts for SEO (whitehat) with a focus on growth beyond paid media. -
Account SupervisorAunica Interactive Marketing Jan 2009 - Jun 2009São Paulo, BrasilClients: JWT (Coca-Cola) / Dentsu (Toyota) / F/Nazca (Nike).> Come back to aunica's HQ, expanding the service network to other customers.> Leadership to set a process of digital campaigns with the main portals in the country.> Approval and verification of all technical steps to guarantee the placement of advertisements. -
Digital Web Metrics AnalystDp6 Jul 2008 - Dec 2008São Paulo, Brasil> Collector and executor of data on the internet for daily control and social listener to measure the brand mention.> Controller through dashboards updated hourly and ensuring the efficiency of under x over delivery analysis, and making profitable deliveries and negotiated media packages.> Evangelizer of the Atlas suite (currently from Meta) which was the pioneer 3rd ad-serving, ensuring greater knowledge of the data teams. -
Social Network TraineeLinden Lab Oct 2007 - Dec 2007São Paulo, Brasil> Support for activations in the metaverse Second Life by Cafeína Estúdio Criativo, such as the Globo channel's launch party for the novel called Sete Pecados.> Creation and development of new businesses such as the show transmission project in the metaverse for Visa.> Customer service and moderation through TAM and Senac's avatars. -
Industrial Quality ControllerAços Groth Ltda. Sep 2006 - Jun 2007Guarulhos> Builder of reports, certifier, and controller of all data of industrial materials that were moved in the factory.> Inventory controller and product receipt evaluator.> Factory supervisor focused on employee well-being and quality of equipment used. -
Administrative AssistantVotorantim Siderurgia Jan 2006 - Aug 2006São Paulo E Região, Brasil> Fleet and delivery organizer.> SAP analyst focused on inventory control.> Integration and evaluation of products between São Paulo, Três Marias, Juiz de Fora, and their respective sales offices. -
Industrial Production ControllerAços Groth Ltda. Oct 2002 - Mar 2005Guarulhos> Industrial designer.> Industrial process controller focused on profitability in cutting steel materials.> Integration of the sales, factory, billing, and logistics areas.
Marcus Vinicius Education Details
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Mechatronics, Robotics, And Automation Engineering -
Public Relations, Advertising, And Applied Communication
Frequently Asked Questions about Marcus Vinicius
What company does Marcus Vinicius work for?
Marcus Vinicius works for Interface Agency
What is Marcus Vinicius's role at the current company?
Marcus Vinicius's current role is Head de Mídia e Dados.
What is Marcus Vinicius's email address?
Marcus Vinicius's email address is ma****@****ail.com
What schools did Marcus Vinicius attend?
Marcus Vinicius attended Instituto Federal De Educação, Ciência E Tecnologia De São Paulo - Ifsp, Centro Universitário Nove De Julho.
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