Marc Viale
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Marc Viale Email & Phone Number

CMO | Advisor | Investor | The RealReal | Second Life at LAB415
Location: Oakland, California, United States 15 work roles 2 schools
2 work emails found @therealreal.com 14 phones found area 415, 267, 215, 914, 855, and 510 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 2 work emails · 14 phones

Work email m****@therealreal.com
Direct phone (415) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
CMO | Advisor | Investor | The RealReal | Second Life
Location
Oakland, California, United States

Who is Marc Viale? Overview

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Quick answer

Marc Viale is listed as CMO | Advisor | Investor | The RealReal | Second Life at LAB415, based in Oakland, California, United States. AeroLeads shows a work email signal at therealreal.com, phone signal with area code 415, 267, 215, 914, 855, 510, and a matched LinkedIn profile for Marc Viale.

Marc Viale previously worked as Founder at Lab415 and Limited Partner at Shakti. Marc Viale holds Ba, History from Marquette University.

Company email context

Email format at LAB415

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{first}.{last}@therealreal.com
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Profile bio

About Marc Viale

As a seasoned marketing professional with over 30 years of experience in Silicon Valley's fast-paced environment, I relish the opportunity to impact a brand's business and scale its business for success. My career is distinguished by a track record of success in performance marketing, team leadership, and driving substantial company growth.Most recently, my role as Chief Growth Officer at The RealReal was a watershed period where I led marketing, business intelligence, and sales teams to redefine luxury resale, culminating in a successful IPO in 2019. My tenure there, managing teams of up to 500 people and overseeing marketing budgets exceeding $50 million, is a testament to my ability to scale operations efficiently and successfully. Since TRR, I have been advising companies under $100m in revenue and transforming their marketing strategy into a full-funnel strategy.My approach synthesizes data-driven decision-making with creative marketing solutions. By fostering a culture that celebrates achievement and embraces constructive learning from challenges, I motivate and guide teams to exceed objectives and promote sustainable growth. I take great pride in building teams and future marketing leaders.

Listed skills include Email Marketing, Direct Marketing, E Commerce, Customer Acquisition, and 25 others.

Current workplace

Marc Viale's current company

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LAB415
Lab415
CMO | Advisor | Investor | The RealReal | Second Life
AeroLeads page
15 roles · 33 years

Marc Viale work experience

A career timeline built from the work history available for this profile.

Founder

Current

LAB415 is a growth acceleration company located in the SF Bay area. We were founded in 2023 with the goal of helping pre-IPO companies solve their growth challenges. Our team has over 30 years of experience in the dot-com marketing space and can provide you with a blueprint for sustainable and long-term growth to make your business successful. At LAB415.

Jan 2023 - Present

Limited Partner

Current

San Francisco, CA, US

Mar 2021 - Present

Advisor

Current

San Francisco, CA, US

Nov 2020 - Present

Chief Marketing Officer

Remote-first, US

Jun 2021 - Sep 2022

Chief Growth Officer

San Francisco, CA, US

Led Sales, Marketing, & Business Intelligence at TheRealReal. The Luxury Resale leading marketplace

Jan 2020 - May 2021

Svp, Marketing

San Francisco, CA, US

Led Marketing & Business Intelligence teams

Jan 2018 - Jan 2020

Vice President Of Integrated Marketing

San Francisco, CA, US

The RealReal is the online leader in authenticated luxury consignment. We offer the largest marketplace of designer brands such as Chanel and Louis Vuitton, fine watches and jewelry, and fine art. The RealReal has won favor with luxury consignors and buyers as a next-generation consignment site by providing guaranteed authenticity of product and a superior.

Aug 2012 - Jan 2020

Director Of Integrated Marketing

San Francisco, CA, US

  • Led Acquisition, Retention, Community, Localization, and Creative teams at the world's preeminent virtual world marketplace.
  • Increased new user usage through optimized prospect targeting and flows.
  • led acquisition and retention efforts by focusing on community content
  • Launched email system with triggered messaging via data bridge(20% increase in monetization of new users)
  • Increased SEO efforts x 100%
  • Lead social media efforts.
Aug 2009 - Aug 2012

Acquisition & Retention Marketing

Via-Direct.Com

Consulting Firm for Acquisition and Retention Marketing. Blog for direct marketing industry - http://via-direct.net/blog/Clients included Playfirst, WineAccess, Linden Lab

Jan 2009 - Jul 2009

Senior Director Of Customer Acquisition

US

  • Implemented acquisition and retention strategy for TasteBook.com
  • Implemented a cost effective Direct channel
  • Partnered with Top Culinary sites
  • Built Blog Outreach via affiliate program
  • Implemented CRM email system with triggered messaging
  • Work closely with Creative Department to achieve acquisition goals
Mar 2008 - Dec 2008

Director Of Database Marketing

Bebe Stores Inc

* Designed and Implemented bebe customer loyalty program * Led direct marketing strategy for 3 retail divisions plus online.* Deployed marketing automation to keep customers engaged with the brand by using loyalty events.* Implemented Mobile marketing to support direct campaigns* Managed all segmentation, research, and data strategiesThese efforts led to.

2005 - 2008 ~3 yrs

Crm Manager

Kodak Gallery (Formerly Ofoto)

*Developed Acquisition and Retention Marketing strategy*Drove Ofoto's relationship marketing program that accounted for 45% of Ofoto's revenues and services for over 30mm members.*Setup powerful marketing automation that targeted the Ofoto Customer Lifecycle*Led Email Deliverability team *Led Customer Segmentation Efforts*Business owner/advocate for.

1999 - 2005 ~6 yrs

Database Manager

Cohn & Wells/Euro Rscg

*Designed and Implemented Prospect/Customer Database for Acquisition efforts *Transition marketing efforts from mass marketing into targeted database marketing *Direct response campaign strategy *Program tracking and measurement*Managed list acquisition process/Project Management for Direct Mail campaigns *Focused on all lead channels-Internet and.

1997 - 1999 ~2 yrs

Supervisor, Direct Mail Account Coordination

Dimac

Managed Account Coordination for a Direct Mail Production Facility.

1993 - 1997 ~4 yrs
2 education records

Marc Viale education

Ba, History

Marquette University

Hs, Latin

Saint Joseph'S Prep
FAQ

Frequently asked questions about Marc Viale

Quick answers generated from the profile data available on this page.

What company does Marc Viale work for?

Marc Viale works for LAB415.

What is Marc Viale's role at LAB415?

Marc Viale is listed as CMO | Advisor | Investor | The RealReal | Second Life at LAB415.

What is Marc Viale's email address?

AeroLeads has found 2 work email signals at @therealreal.com for Marc Viale at LAB415.

What is Marc Viale's phone number?

AeroLeads has found 14 phone signal(s) with area code 415, 267, 215, 914, 855, 510 for Marc Viale at LAB415.

Where is Marc Viale based?

Marc Viale is based in Oakland, California, United States while working with LAB415.

What companies has Marc Viale worked for?

Marc Viale has worked for Lab415, Shakti, Cuyana, Bella Vita Home Llc, and Carewell.

How can I contact Marc Viale?

You can use AeroLeads to view verified contact signals for Marc Viale at LAB415, including work email, phone, and LinkedIn data when available.

What schools did Marc Viale attend?

Marc Viale holds Ba, History from Marquette University.

What skills is Marc Viale known for?

Marc Viale is listed with skills including Email Marketing, Direct Marketing, E Commerce, Customer Acquisition, Strategy, Online Advertising, Crm, and Mobile Marketing.

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