Marcy Marrero Email & Phone Number

Miami, Florida, United States

Boca Raton, Florida, United States

Project Management leader for the organization’s anchor account.Serves as the client’s main point of contact for all project timelines and budgets.Manages the annual scope of work, generates any incremental scopes and negotiates allproject-related contracts with vendors such as major record labels for music licensing.Maintains internal revenue forecasting.

Established the agency’s first project management department.Mentored and managed several direct reports with varying levels of experience. Provided operationalcontrol, thought leadership, process training, and conflict resolution.Worked closely with C-Level executives to audit and revise internal systems according to the agency’s growing.

Oversaw the production of Calix’s 2020 ConneXion’s virtual event.Managed client and creative to produce a 3-day event consisting of live and pre-recordedelements amidst the COVID-19 pandemic.

Miami/Fort Lauderdale Area

Estimated and managed all creative projects for the agency’s biggest and longest standingclient, Bacardi.Worked closely with Creative Leads to ensure seamless transition from concepts to output. Served as bridge between Creative, Account Services, Production, Finance, and Operations throughout projects.Maintained healthy Creative operations: from building.

Miami/Fort Lauderdale Area

Opened all agency jobs, established timelines and managed schedules accordingly.Scheduled creative brief meetings and any other internal meetings during the process of the job.Communicated daily with the creative, production and account service departments in relation to the progress of each active job. Ensured everyone involved is up to date with the.

Miami/Fort Lauderdale Area

Established workflow processes and created templates for all steps of production including briefs, work orders and estimates.Bid and triaged incoming projects from WPP agencies across the globe using resources in various hubs located throughout several countries.Assisted production teams in coordinating shoots both local and abroad.Worked hand-in-hand with.

Miami/Fort Lauderdale Area

Worked closely with Y&R NY to adapt global campaigns for Brazil which consisted of broadcast, listen & respond activities and OOH in addition to digital and offline vehicles.Organized and managed all finance documents for both quarterly fees and individual jobs. Included preparing estimates, vendor PO’s and ensuring all documents were routed to and signed.

Managed the weekly multi-segmented offline and online advertisements for LATAM including but not limited to rich media, page takeovers, mobile, social media, catalogs, magazines, inserts and direct mail. Output consisted of about 300+ individual ads per week.Worked side-by-side with media teams to review media plans and prepared weekly brief containing all.

Miami/Fort Lauderdale Area

Miami/Fort Lauderdale Area

Responsible for reviewing, submitting and approving creative for multi-million dollar combined reimbursements from Marketing Development Funding programs. Kept track of activities and assisted client with monthly accruals and reporting.

Miami/Fort Lauderdale Area

Supported managing partner in business development activities by developing various promotional and advertising methods including managing SEM, SEO and other online/offline demand generation activities. Responsible for generating client data, solving day-to-day queries and other client-related interactions.

Coral Gables

Served as a liaison for several clients while overseeing all projects to ensure quality work with timely delivery. Conducted primary and secondary research followed by analysis and developed a marketing strategy based on results. Responsible for two successful launch campaigns for new products despite limited budgets. Conceptualized, implemented and.

Coral Gables

Aside from administrative support, daily duties included creating invoices, statements and budget recaps to send to clients. Also created insertion orders every week to send to media via e-mail and later followed up to ensure proper publishing and payment delivery. Took part in preparing for and attending all meetings with management, designers and.

Miami/Fort Lauderdale Area

Provided assistance to thousands of timeshares owners worldwide. Also performed related tasks such as booking rental cars and tee times for golf prior to their vacation. Provided resorts with the names of over 100 guests checking in the following week via an exchange companies Interval International and/or RCI.

Miami/Fort Lauderdale Area

Maintained a database of over 1,000 sponsors. Coordinated the logistics involved in the several fund-raising events that occur annually including attending events to supervise vendors. Interacted with key hospital staff as well as local community leaders and entrepreneurs to maintain their interest in hospital improvement.

Miami/Fort Lauderdale Area

Duties included inspection and processing of thousands of products and required documentation to clear orders of medical implants to customers and medical facilities throughout the country and Europe.

Bachelor Of Science - Bs, Major: Advertising – Area Of Concentration In Marketing

Activities and Societies: Member of: - National Society of Collegiate Scholars - National Society of Leadership and Success (Presidential.

High School Diploma