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Mareike Roth Email & Phone Number
CEO and Head of Design Psychology
at
hoch E - Designing Emotional Identity
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✓ Verified May 2026
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Profile completeness 86%
Current company
Role
CEO and Head of Design Psychology
Location
Nuremberg, Bavaria, Germany
Company size
Who is Mareike Roth? Overview
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Quick answer
Mareike Roth is listed as CEO and Head of Design Psychology at hoch E - Designing Emotional Identity, a company with 4 employees, based in Nuremberg, Bavaria, Germany. AeroLeads shows a matched LinkedIn profile for Mareike Roth.
Mareike Roth previously worked as CEO & Head of Design Psychology at Hoch E - Designing Emotional Identity and Co-Founder at Design & Emotion Lab. Mareike Roth holds Bachelor Of Science - Bs, Psychology from Fernuniversität In Hagen.
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hoch E - Designing Emotional Identity
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Profile bio
About Mareike Roth
Mareike is an industrial designer specialised in the creation of emotional relationships between design and user. In 2012, she founded the strategic design studio hoch E in Nuremberg together with Oliver Saiz. Their work has won several design awards.Mareike is characterised by her curiosity and the constant urge to question the boundaries of design. In order to understand the effect of design on people's behaviour and experience at an even deeper level, she began studying psychology in 2022. This multidisciplinary approach gives her a unique insight into the psychological aspects of design.In addition, Mareike is active as a lecturer at various universities. As a speaker, she gives talks on her psychology-based approach to design. With the book "Designing Emotion - Methods and Strategies for Designer" , she aims to provide fundamental knowledge about the emotional impact of design.
Current workplace
Mareike Roth's current company
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Hoch E - Designing Emotional Identity
10 roles
Mareike Roth work experience
A career timeline built from the work history available for this profile.
Ceo & Head Of Design Psychology
CurrentSpecialized in the strategic design of the emotional identity of brands and products. The interdisciplinary team from Nuremberg develops solutions in the areas of brand strategy and industrial design for a broad spectrum of international enterprises and startups. Clients among others: AL-KO | HILTI | NIP | STAEDTLER | SCHWAN COSMETICS | VOLKSWAGEN AG
May 2012 - Present
Co-Founder
CurrentIn our work for the Design & Emotion Lab, we transfer knowledge from psychology, behavioral and cognitive sciences. This platform is for anyone who wants to understand and benefit from specific emotions through design.
Mar 2023 - Present
Lecturer - Computer Generated Objects
Mar 2021 - Aug 2021
Adjunct Professor
mentoring of student work, thesis supervision, design methodology, design theory, creativity methods, product semantics, emotion & design, design basics
Oct 2012 - Sep 2017
Project Manager Product- & Interior Design
design and implementation of unique brand experiences in the field communication in space
Dec 2011 - Apr 2012
Product Designer
Freelancer
conception, design and implementation as freelancer for agencies and international companies
Jan 2010 - Nov 2011
Project Manager - Product Design
conception, design, visualization and project management in the field of product and interior design for international brands
Mar 2008 - Dec 2009
Internship
Studio Wagner:Design
Oct 2006 - Dec 2006
Internship
C+P Möbelsysteme
Jul 2002 - Jun 2003
4 education records
Mareike Roth education
Bachelor Of Science - Bs, Psychology
Master Of Arts (Ma), Product Planning And Design, 1,2
Diplom Designerin, Industrial And Product Design, 1,0
Study Abroad Semester, Industrial Design
FAQ
Frequently asked questions about Mareike Roth
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What company does Mareike Roth work for?
Mareike Roth works for hoch E - Designing Emotional Identity.
What is Mareike Roth's role at hoch E - Designing Emotional Identity?
Mareike Roth is listed as CEO and Head of Design Psychology at hoch E - Designing Emotional Identity.
Where is Mareike Roth based?
Mareike Roth is based in Nuremberg, Bavaria, Germany while working with hoch E - Designing Emotional Identity.
What companies has Mareike Roth worked for?
Mareike Roth has worked for Hoch E - Designing Emotional Identity, Design & Emotion Lab, Technische Hochschule Nürnberg Georg Simon Ohm, Hochschule Für Gestaltung Schwäbisch Gmünd, and Siegelwerk.
Who are Mareike Roth's colleagues at hoch E - Designing Emotional Identity?
Mareike Roth's colleagues at hoch E - Designing Emotional Identity include Guenter Raich and Marc Andre.
How can I contact Mareike Roth?
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What schools did Mareike Roth attend?
Mareike Roth holds Bachelor Of Science - Bs, Psychology from Fernuniversität In Hagen.
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