Experienced manager in venture building, marketing strategy, and team management across diverse industries.
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Chief Marketing OfficerDomy Sobě Aug 2021 - PresentHlavní Město Praha, Česko -
Innovation Project ManagerCreative Dock Jul 2020 - PresentHlavní Město Praha, ČeskoAs a venture builder I am in charge of venture building methodology adjusted for the project needs.Worked on fintech, health, sport marketing projects.Establishing new processes how to run design sprints & how to increase probability of successful MVPs. -
Market Segment ManagerT-Mobile Czech Republic Feb 2020 - Jun 2020Hlavní Město Praha, Česká Republika• Responsibility for B2C TV portfolio• Pricing definition of mass and local approach/proposition regarding to competition• Sales channel communication and sales approach definition• Focus on customer lifecycle and lifetime value• Execution of marketing plan including market segmentation, marketing proposition, communication and product mix)• HBO GO Go to market strategy -
Managing DirectorMediaplanet Jul 2017 - Sep 2019Hlavní Město Praha, Česká Republika• Responsibility for CZ & SK market (around 20 people - salaries, motivation, trainings, development)• Planning budgets for whole year (P&L responsibility)• Presenting budgets to CEO & CFO of whole Mediaplanet group (HQ in Stockholm)• Quarterly reporting to financial department in London• Internal conferences once per Q in different offices around Europe - implementing changes in local office (new products, GDPR, production..)• Internal, local changes implemented - flexible working time, different bonus system, competitions and benefits for employees• Setting targets to BDs• Negotiations with B2B partners (mostly biggest newspapers in CZ & SK) -
Sales DirectorMediaplanet Jan 2016 - Jun 2017Hlavní Město Praha, Česká Republika• Team leader of BD's for cz & svk market• Monitoring BD's effectiveness• Maintain good relationships with Key Account clients (B2B)• Establish new client relationships• Organize meeting, telcos, web conferences• Keeping up to date with market trend and competitor activity• Visit conferences and trade shows• Supports the AM projects• Interviews, trainings, coaching -
Business Development ManagerMediaplanet Jul 2012 - Dec 2015Bratislava• Team leadership: communicating targets to the PMs and evaluating their performance.• Title development: researching new and existing titles, linking them to appropriate industry events, initiatives, etc.• Spotting trends: monitoring and evaluating the print & digital media landscape• Pre-Campaign preparation: organising influencers and side distributions• Project tasks: monitoring each PM's project• Planning campaigns for upcoming quarters• Coaching: developing new and existing PMs on sales, concept and processes, core values and policies.• HR tasks: to spot, recruit, hire and train new PMs• Networking: managing business relationships alongside the PMs to safeguard current campaigns, facilitate future ones• Reaching and exceeding sales targets set by the MD• Achievement: most stable team of PMs during the years -
Senior Project ManagerMediaplanet Jul 2011 - Apr 2012Bratislava• same responsibilities as PM• on top: creating new campaigns for myself (title development), establishing long term relationship, helping with training newbies• Elected as a member of Presidents club - 8 best project managers from whole Mediaplanet group• As a PM & SPM published 17 campaigns, mostly health topics -
Project ManagerMediaplanet Nov 2010 - Jun 2011Bratislava• Create a sales plan, set revenue target and reach• Managing campaigns based on content marketing: editorial, design, logistical and sales elements of campaigns• Meeting deadlines• Researching content: identify key markets for editorial and sales purposes, find industry opinion leaders and create unbiased content from trustworthy sources• Extending campaign reach: securing extra distribution via influencers, partners, celebrities, fairs, events, digital networks or bloggers.• Networking• Reporting to Business developer• Achievement: best overall campaign of 2011
Marek Falťan Education Details
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Human Resources Management/Personnel Administration, General -
Medical Scientist
Frequently Asked Questions about Marek Falťan
What company does Marek Falťan work for?
Marek Falťan works for Domy Sobě
What is Marek Falťan's role at the current company?
Marek Falťan's current role is CMO.
What schools did Marek Falťan attend?
Marek Falťan attended Univerzita Komenského V Bratislave, Univerzita Komenského V Bratislave.
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