www.fitnesscatering.com.plManaging marketing activities including:- performance marketing (Google Ads, Meta Ads, Pinterest Ads, TikTok Ads)- SEO- cooperation with influencers- e-commerce platform development

Everyday management of the company with specific focus on:- delivering profits for the owners- sales, incl. new business- operations

Managing a team of researchers (quantitative and qualitative projects). Introduced Online Buzz Research (a research technique for social media) to Polish market.

Online buzz research: measurement and analysis of online discussion on forums, blogs and online communities. Multi-country projects including trackers, studies on usage and attitude, customer satisfaction, PR and campaigns performance Duties: project management and supervision of analyst team:• answering client inquiries• development of a project plan and guidelines for the team (research requests, project definition and initiation documents)• preparation of online application (XPI - Firefox plug-in) for data collection• quality analysis, feedback for analysts during fieldwork• data analysis• report writing Clients: Nokia, Samsung, Vodafone, Honda, Nintendo, Mediacom, Direct Line, Sony BMG, InSites Research topics: new technologies, telecommunication, media, banking and insurance services, entertainment, automotive, pharmaceutical Markets covered: US, China, Germany, UK, France, Italy, Spain, Hungary, Russia, South Korea

Healthcare Europe division, quantitative and qualitative studies for pharmaceutical clients on new drugs, medical instruments, awareness of health related issues Duties: • development of research tools (questionnaires, interview scenarios)• liaison with agencies-subcontractors• quality analysis of the data collection • data analyses (SPSS)• report and presentation writing Clients: GlaxoSmithKline, Pfizer, Sanofi-Aventis Markets covered: US, Germany, Italy, France, Poland, Russia, Turkey, Saudi Arabia, South Africa, Japan, Indonesia, Malaysia, Philippines

Quantitative and qualitative projects for FMCG, financial and media clients including tracking studies, measurement of campaigns effectiveness, brand performance, usage and attitudes Duties:• conducting in-depth interviews (IDI)• development of questionnaires• data checks• data analysis (SPSS) and presentation Clients: PKO BP SA, BPH, Colgate Palmolive, Citigroup, Danone, Beiersdorf (Nivea), US Pharmacia