Marek O. Email & Phone Number

1. Measuring and reporting performance off digital marketing campaigns, assessing against goals, executing complex optimizations and budget allocation. Evaluating campaign performance, making recommendations, and implementing accordingly2. Designing and developing reporting solutions for key business stakeholders. Ensuring data gets presented in a structured and easy to understand manner with actionable insights3. Gathering and documenting business requirements to meet project goals… Show more 1. Measuring and reporting performance off digital marketing campaigns, assessing against goals, executing complex optimizations and budget allocation. Evaluating campaign performance, making recommendations, and implementing accordingly2. Designing and developing reporting solutions for key business stakeholders. Ensuring data gets presented in a structured and easy to understand manner with actionable insights3. Gathering and documenting business requirements to meet project goals based on available tools and resources3. Establishing relationship with key project stakeholders4. Evaluating new partnership opportunities and new technologies5. Managing responsibilities, objectives, and tasks assignments for projects and programs to ensure effective resource allocation Show less

1. Building and training Ad Operations team and establishing team structure2. Designing and establishing internal and external processes3. Initiating, planning, executing, and monitoring operations on projects within agreed parameters of costs, time, and quality based on business stakeholders’ requirements4. Designing and developing reporting structure for business stakeholders5. Identifying and developing strategy for team activities6. Mentoring and growing direct reports

1. Monitoring requests & load balancing – overview of all Specialists’ and Associate deliverables and ensuring all work is being done error-free, on time and according to process.2. Ensuring Ad Ops is following efficient processes – t collaboration with SMEs on AdOps approach to all requests and developing and supervising process improvements. 3. Overall work QA/QC – enforcing internal QA/QC, by either serving as another QA step or by working on improving internal… Show more 1. Monitoring requests & load balancing – overview of all Specialists’ and Associate deliverables and ensuring all work is being done error-free, on time and according to process.2. Ensuring Ad Ops is following efficient processes – t collaboration with SMEs on AdOps approach to all requests and developing and supervising process improvements. 3. Overall work QA/QC – enforcing internal QA/QC, by either serving as another QA step or by working on improving internal processes.4. Ad Ops Team members mentoring – ensuring personal and professional growth, supervising trainings, managing SMEs’ shadowing, ensuring all Ad Ops Associates are being cross-trained. 5. Act as an escalation point for all Ad Ops requests – approaching urgent requests to ensure all deliverables are being done on time and error-free. 6. Identify opportunities for improvement and innovation through the use of new technologies and processes. Show less

Kraków, Woj. Małopolskie, Polska

Duties and Responsibilities1) Media Planning• Actively involved in the strategic approach and recommendation process for client media campaigns.• Driving the vendor RFP process, including consideration lists and proposals.• Serving as the main point of contact for media vendors and partner agencies.• Evaluating vendor proposals against campaign/client goals.• Developing campaign recommendations including media plans and presentations.• Participating in plan… Show more Duties and Responsibilities1) Media Planning• Actively involved in the strategic approach and recommendation process for client media campaigns.• Driving the vendor RFP process, including consideration lists and proposals.• Serving as the main point of contact for media vendors and partner agencies.• Evaluating vendor proposals against campaign/client goals.• Developing campaign recommendations including media plans and presentations.• Participating in plan presentation meetings.2) Media Implementation, Maintenance and Analysis• Executing media campaigns: • Gathering and disseminating creative specs• Managing insertion orders• Trafficking creative to sites/publications/partners• Performing buy integrity checks and gathering screenshots• Monitoring campaigns• Completing billing and campaign reconciliation• Maintaining media budgets, flowcharts, and all corresponding budget documents • Serving as the day-to-day implementation contact for vendors, specific to client projects. • Preparing reports as required on campaign metrics, highlighting relevant learnings and recommendations for future campaigns or changes to current campaign. • Directly managing junior team members by delegating and overseeing appropriate assignments. Show less

Kraków Area, Poland

Duties and Responsibilities1) Media Planning• Actively involved in the strategic approach and recommendation process for client media campaigns.• Driving the vendor RFP process, including consideration lists and proposals.• Serving as the main point of contact for media vendors and partner agencies.• Evaluating vendor proposals against campaign/client goals.• Developing campaign recommendations including media plans and presentations.• Participating in plan… Show more Duties and Responsibilities1) Media Planning• Actively involved in the strategic approach and recommendation process for client media campaigns.• Driving the vendor RFP process, including consideration lists and proposals.• Serving as the main point of contact for media vendors and partner agencies.• Evaluating vendor proposals against campaign/client goals.• Developing campaign recommendations including media plans and presentations.• Participating in plan presentation meetings.2) Media Implementation, Maintenance and Analysis• Executing media campaigns: • Gathering and disseminating creative specs• Managing insertion orders• Trafficking creative to sites/publications/partners• Performing buy integrity checks and gathering screenshots• Monitoring campaigns• Completing billing and campaign reconciliation• Maintaining media budgets, flowcharts, and all corresponding budget documents • Serving as the day-to-day implementation contact for vendors, specific to client projects. • Preparing reports as required on campaign metrics, highlighting relevant learnings and recommendations for future campaigns or changes to current campaign. • Directly managing junior team members by delegating and overseeing appropriate assignments. Show less

Kraków Area, Poland

Duties and Responsibilities:• Supporting Media Planner or Media Supervisor in daily management of client’s media plans including planning, implementation, maintenance, reporting and reconciliation• Supporting the team in developing media plan presentations for client review• Providing research and analytics support using such programs as Comscore, Kantar, and SRDS.• Trafficking creative through the digital adserving platform (DFA or MediaMind), or directly to publishers for… Show more Duties and Responsibilities:• Supporting Media Planner or Media Supervisor in daily management of client’s media plans including planning, implementation, maintenance, reporting and reconciliation• Supporting the team in developing media plan presentations for client review• Providing research and analytics support using such programs as Comscore, Kantar, and SRDS.• Trafficking creative through the digital adserving platform (DFA or MediaMind), or directly to publishers for site served or non-digital placements• Setting up appropriate research and analytics tagging for measurement• QAing campaigns as they launch – ensuring ads are displaying properly, tracking appropriately, and delivering on schedule• Collecting and distributing screenshots or other proof of placement• Maintaining media budget documents including detailed media plans, IOs, flowcharts and reconciliation trackers for assigned accounts• Collecting and aggregating data for client reports and providing insights and/or optimization suggestions where applicable• Forming and cultivating relationships with media partners.• Overseeing and executing competitive intelligence gathering and reporting Show less

Kraków Area, Poland

Office of the Regional Department of Affluent Customer1. Analyzing financial and sales reports2. Tracking and evaluating consultants’ sales results3. Preparing materials for internal and external communication4. Negotiating rates of various financial products (with the clients and the Bank's headquarters)

Master Of Arts (M.A.), Public Addministration - Economic Policies

Social Economy Manager, Social Economy, Ngo Management

Postgraduate studies