• Creating and delivering digital content (video, motion graphics & photography) for utilization across all properties and channels, supporting all marketing efforts• Effectively planning and managing the creation of video and motion graphic content including scheduling and securing venues/locations• Leading the story-boarding and script writing efforts ensuring content is in line with the brief/campaign• Monitoring and managing all deliverables, ensuring they make it to the correct team members in a timely manner• Ensuring consistency of styling across various categories of content• Proactively contributing to new content ideas and initiatives• Implementing paid media efforts across search and social media, tracking performance and return on investment• Owning the YouTube platform. Uploading and managing content, creating and maintaining playlists, measuring and reporting on content KPI’s• Being fully versed and proficient in the YouTube analytics dashboard• Preparing and delivering regular content performance reports covering all relevant KPI’s. Using learnings to constantly improve content performance• Ensuring positive customer engagement and increasing brand positivity• Providing regular feedback on customer sentiment, pain points, needs and talking points to the content and customer service teams• Strategizing, planning and executing digital educational content efforts in conjunction with the marketing and product teams at large• Achieving measurable growth in the digital content category• Tracking and reporting on the sales performance of digital educational content• Exploring the digital education content space. Conducting a competitive analysis to identify opportunities and assimilate best practices• Being versed in community sentiment and needs, to effectively identify knowledge gaps and viable opportunities in the educational space

• Acting as a creative director over video production, editing services and creation of visual assets• Utilizing of various video, audio, and lighting equipment to achieve desired results• Recording and editing video content to use as a stock footage or sourcing content online as it pertains toeach project• Manage day-to-day relationships with key customers and take a lead on brand new projects and interfacedirectly with more hands-on clients• Responsible for ensuring the team knows and understands the project vision, manage expectations andteam relationships• Ensuring post-production activities are completed and delivered on time and meet clients’ expectations interms of technical and creative quality• Experience in editing creative short-form projects that demonstrate strong storytelling skills• Shoot and edit footage at the audience events as well as for our internal social channels• Manage video and image libraries, tailored to specific customers’ needs• Understanding of permits and usage rights for image and music libraries• Good knowledge of file formats, codecs, and their proper handling in a post workflow• Creating detailed project schedules with appropriate milestones and deadlines that encompass initial ideathrough final delivery• Contributing creative suggestions on how to improve storytelling, branding, and messaging for projects• Comfortable with short deadlines and quick turnaround of quality material• Ability to demonstrate resourcefulness, accountability and outstanding attention to detail

• Managed the biggest in Ireland in-Store Radio and advertising online management platform• Scheduled advertising and custom jingles to customer playlists• Created curated playlist• Looked after customers in Ireland and UK• Managed team of 3 people• Delegated tasks and projects to the team