Plan and execute content and email marketing strategies for internal and external content campaigns.Created and implemented SEO strategies that contributed to a 41% increase in YoY organic traffic in Q2, with 65% of all website traffic attributed to organic search in Q2.Written over 150 blog posts targeting prospective job seekers and employers, one of which was cited in a local news outlet in March 2024.Created lead-generating content such as landing pages, email campaigns, job descriptions, and interactive quizzes.Created brand awareness content such as industry pages, e-books, e-guides, social media videos, and graphics.Create content to promote company culture, education, and community, such as monthly newsletters and quarterly webinar presentations. Design social media templates for content marketing campaigns.Collaborate with franchisees and branch office staff for immediate sales and marketing content needs.

• Execute social and content marketing strategies using inbound marketing methodologies under the direction of the Digital Marketing Strategist.• Create engaging and informative written content such as e-guides, landing pages, webinar presentations, emails, blog posts, internal newsletters, social media posts, and job descriptions.• Create social media templates for content marketing campaigns.• Collaborate with franchisees and branch office staff for immediate sales and marketing needs.• Perform industry research• Assist in other areas of the Marketing Department as needed.

• Manage the production of all online content• Initial review, editing and optimizing of all online content• Writing copy for weekly, spa and daily giveaway newsletters• Assist with the management of editorial calendar• Execute social media strategies for Facebook and Pinterest, including creating and scheduling content.• Oversee the 365 Days of Beauty giveaway program which entails: working with brands on securing beauty prizes, scheduling giveaways, writing copy, gathering and uploading digital assets and handling fulfillment.• Pitching and writing original beauty and medical content• Creation of original images in Photoshop as needed

• Oversaw the 365 Days of Beauty giveaway program which entails: working with brands on securing beauty prizes, scheduling giveaways, writing copy for both 365.newbeauty.com and NewBeauty.com, and handling fulfillment.• Was responsible for Beauty Cheat Sheet, a daily article covering the latest news in beauty and health.• Contributed online content as assigned.

• Research topics and pitch stories to clients• Create engaging and relevant online content in the brand’s voice• Incorporate company products into blog content• Provide images and/or create styling collages

• Collaborated with clients in developing social media strategies and campaigns• Created and maintained social media calendars to create a consistent and powerful presence online• Created engaging social media content in the form of Facebook updates, tweets, and pins.• Engaged with fans and followers on the client’s behalf• Utilized social media analytics to ensure social media strategies are successful

• Write product reviews, cover the latest fashion trends and designers, beauty tutorials, and styling advice, averaging 3 blog posts a week.• Work with PR agencies and major brands in securing future stories, interviews, and coverage of events• Interviewed celebrities and industry experts such as Patrick Dempsey, Reese Witherspoon, and Rachel Roy• Develop and maintain the editorial calendar• Send out weekly newsletters with exclusive content for subscribers.• Engage with readers on the blog and through social media, with a current Twitter following of 990 Twitter followers, 560 Facebook fans, 270 followers on Pinterest, and 126 Instagram followers.

• Write weekly recaps of popular network shows, including 'Intelligence', 'Extant' and 'How to Get Away With Murder' the same evening it airs• Write op-ed pieces, slideshows, and news articles, covering shows like 'Grey’s Anatomy', '24: Live Another Day', and 'Once Upon a Time'

• Selected member of the Beauty Guru panel• Wrote monthly blog posts, such as reviews of cosmetic brands or sharing beauty advice, as assigned by the Fashion and Beauty editor • Engage with Yahoo! Shine community with posts such as "What is Your Stylish Obsession", which garnered 406 comments.• 66 blog posts have been featured by the Fashion and Beauty editor as an "Editor's Pick" in a 17 month period• Participated in the You.Reinvented program where participants were asked to share their videotaped stories of transformation during the BlogHer 2010 blogging conference

• Assisted auditors in the preparation of draft and final financial reports• Ensured the delivery of confirmations, contract letters, and other correspondence• Ordered and maintened of office supplies• Filed contract letters and other correspondence received in the office• Assisted in other various office tasks as needed, including typing documents, creating spreadsheets, and doing research.

• Wrote book and movie reviews and novel writing advice¸ averaging 3 blog posts a week • Developed and maintained the editorial calendar• Designed the blog layout• Managed and coordinated all social media marketing strategies and implementation.

• Completed monthly editorial assignments. • Covered the latest trends in bridal beauty, fashion, and décor.

• Assisted attorneys prepare pleadings, discovery, and correspondence• Ensured the delivery of pleadings, discovery, and correspondence to the Court for filing as well as all parties in a case.• Organized and schedule hearings, depositions, mediations, and meetings for the attorneys• Assisted in the request and maintenance of client medical records

• Assisted engineers and analysts prepare final reports, correspondence, engineering plans, contracts, and proposals for clients• Ensured the delivery of correspondence, reports, and plans to the clients• Organized meetings for the engineers and analysts• Assisted in the coordination of projects• Assisted in overseeing the overall management and organization of the office

• Processed background request applications from different clients• Verified information on the application via the “Experion” system

• Prepared and formatted information for new property and liability claims.• Entered information into the Claims Handling database system.• Performed varied office tasks including answering telephones and filing