Over 18+ years, Margaret has had two careers. First in the corporate world of big tech at Microsoft and Google, sandwiched with an MBA from Cranfield School of Management. Then in 2015, Margaret embarked into the wonderful world of entrepreneurship. Margaret has worked with 100s of companies to understand their marketing growth strategies and has supported scale either as a Fractional CMO or as the Founder of Cittadina Marketing, the one stop shop for digital marketing.Margaret guides marketers at fast growth tech companies migrate from scrappy to strategic marketing from Seed through Series C and works with business owners at startups to implement focused marketing practices from the beginning of their enterprises. As a consultant or as the leader of her team and network of expert freelancers and boutique agencies, Margaret and Cittadina aim to help customers grow through thoughtful, connected and automated digital marketing.She is uniquely placed to understand the growing pains of fast growth companies whilst remaining focused on strategic marketing opportunities through each level of scale. She thrives in environments promoting B2B services, seamless end to end execution, digital strategy, marketing automation, attention to detail without losing sight of big picture, and building and bridging relationships across organisations. Margaret has occasionally received feedback that she is really fun to work with. margaret@cittadina.co.uk