Margarita Sarmiento Bragg Email & Phone Number

California, United States

Benicia, California, United States

• Coordinate wedding rehearsals, ceremonies, receptions, and banquets
• Lead consultations with prospective clients, educating them on Wedgewood's packages and pricing and providing custom event proposals
• Lead planning meetings to guide booked clients through the event planning process to determine menu, timeline, design, floor plan, and event logistics
• Work cross-functionally with operations, catering, and vendors to execute flawless events
• Prepare and maintain contracts, banquet event orders, and invoices
• Maintain venue photo repository and contribute to regular social media posts to drive leads and client engagement

San Francisco, California, United States

• Owned and managed relationships for Enterprise clients of Moat's core products, Analytics and Pro
• Responsible for client onboarding, continuing education, dashboard demos and walkthroughs
• Proactively reviewed and monitored clients data, surfacing insights and resolving challenges
• Led San Francisco Culture Club, planning and executing monthly events while managing annual budget

San Francisco, California, United States

• Account Director
• Developed brand and direct response media strategies for high-value accounts acting as the central project manager to ensure smooth end-to-end campaign fulfillment
• Compiled data-driven analysis and recommendations aligned with client goals and quantify high-impact opportunities
• Presented key insights, post-campaign analysis, and quarterly business reviews to senior contacts
• Served as external consultant and internal client and account advocate championing necessary course correctionsManager, Client Services (January 2015 - March 2016)
• Mentored and led a team of Client Strategists (6 direct reports)

Washington D.C. Metro Area

• Acted as a primary contact to assigned accounts and developed a deep understanding of the business
• Provided proactive contribution to the growth of accounts by identifying, evaluating, and recommending new media opportunities and by identifying problems and implementing solutions
• Demonstrated ability to plan smarter and develop comprehensive digital media plans: Acted as an expert in various mediums/emerging technologies and campaign objectives (Local, National, Mobile, Video, DOOH, Search.
• Responsible for all client deliverables, such as presentation of media strategy, research, media plans, media/industry POVs, status memos, status meetings and performance analysis

Herndon, VA

• Developed and implemented effective display, mobile, social media and PPC campaigns
• Generated and presented performance reports using DoubleClick for Advertisers (DFA), Google Analytics, Google AdWords, Bing Ads and Facebook Ads Manager
• Recommended and implemented media, creative, and website optimizations to ensure optimal performance
• Managed complete lifecycle of projects including creation of project timelines and cost estimates
• Oversaw and provided mentorship, on-going job feedback and performance reviews for three planners and one intern
• Clients: The Washington Nationals, American Diabetes Association, Wolf Trap Foundation for the Performing Arts, Harrison College, Luray Caverns

New York, NY

• Developed and presented online, paid social and mobile media plans on an ongoing basis
• Created and presented monthly performance reports of digital campaigns and recommend optimization strategies based on client objectives
• Oversaw and provided mentorship, on-going job feedback and performance reviews for one assistant planner and one intern
• Clients: Cartier, Vancleef & Arpels, Keds, Sperry Topsider, Saucony, Stride Rite, BBC America, Duncan Hines

New York, NY

• Developed and presented online media plans on a quarterly basis
• Created and presented weekly performance reports with optimization strategies for direct response and e-commerce clients
• Oversaw and provided mentorship, on-going job feedback and performance reviews for one assistant planner
• Clients: The Art Institutes, Mars Direct (My M&M's®)

New York, NY

• Developed and implemented national and local media plans for print, online, broadcast, out-of-home media and non-traditional media
• Provided weekly performance reports of digital campaigns and recommended optimization strategies
• Oversaw and provided mentorship, on-going job feedback and performance reviews for one assistant planner
• Media software and research tools: Neilsen @Plan, eTelmar Advertising and Media Analysis System, Nielsen Ad*Views, Nielsen AdRelevance
• Clients: Ruth’s Chris Steak House, Mitchell’s Fish Market, PSE&G, AXA Equitable

Tallhassee, Florida

• Developed and implemented national and local media plans for print, online, broadcast and out-of-home media
• Trained one media coordinator
• Media software and research tools: MRI, MMR, Simmons Marketing Research, SRDS, comScore Media Metrix
• Clients: ACCO/GBC Office Supplies, Almond Resorts, The British Virgin Islands, Costa Del Mar Sunglasses, Emerald Coast CVB, The Hyatt Regency Grand Cypress, The Roosevelt Hotel and The Equinox Hotel

B.S, Public Relations

M.A, Integrated Marketing And Management Communications

Focus on Hispanic Marketing

French Minor