Margarita Zuga, Phd Email & Phone Number

Moscow, Russia

Head of Commercial and Marketing Division, Russia Manage NovaMedica commercial operations, marketing and sales strategy Responsibilities:• Developing and implementation of commercial strategy according to the company goals and objectives aiming to accelerate growth • Entering and launches in new market segments Alzheimer's disease, Rare genetic epilepsy• Identifying new commercial opportunities and managing marketing efforts• Building and maintain profitable… Show more Head of Commercial and Marketing Division, Russia Manage NovaMedica commercial operations, marketing and sales strategy Responsibilities:• Developing and implementation of commercial strategy according to the company goals and objectives aiming to accelerate growth • Entering and launches in new market segments Alzheimer's disease, Rare genetic epilepsy• Identifying new commercial opportunities and managing marketing efforts• Building and maintain profitable partnerships with key stakeholders• Leading diverse team of marketing, commerce, sales force, business analytics Show less

Россия

Lead and develop the overall performance of EGIS Consumer Health Care Business (allergy/derma/women health/ENT):• Ownership and accountability of BU P&L managment• Manages sales and marketing planning and operational execution to ensure that the CH BU strategy, tactics and infrastructure are in place to successfully achieve, operating plans and critical milestones• Lead diverse team (sales, marketing, digital, business development) • Digital transformation • Portfolio… Show more Lead and develop the overall performance of EGIS Consumer Health Care Business (allergy/derma/women health/ENT):• Ownership and accountability of BU P&L managment• Manages sales and marketing planning and operational execution to ensure that the CH BU strategy, tactics and infrastructure are in place to successfully achieve, operating plans and critical milestones• Lead diverse team (sales, marketing, digital, business development) • Digital transformation • Portfolio long-range forecasting and 5 years long-range planning Show less

Headed Marketing, Sales Force, Digital, Commercial (contracts with pharma retailers), Training• Total P&L management and 5 years Long-Range Planning• Developing and implementation the product portfolio strategy with targeted market share and annual sales plan achievement• Business plan execution as it related to brand plans which must include market assessment, competitors assessment/benchmark, life cycle management, price strategy, positioning and promo mix• Alignment SF… Show more Headed Marketing, Sales Force, Digital, Commercial (contracts with pharma retailers), Training• Total P&L management and 5 years Long-Range Planning• Developing and implementation the product portfolio strategy with targeted market share and annual sales plan achievement• Business plan execution as it related to brand plans which must include market assessment, competitors assessment/benchmark, life cycle management, price strategy, positioning and promo mix• Alignment SF deployment and SF strategy to portfolio needs. Track and reinforce measures of sales force effectiveness to achieve individual sales plans and corporate goals Show less

Russia

Headed Sales & Marketing department across 41 brands/121 SKUs (OTC/Rx in cardiology/CNS/ neurology/endocrinology/gastroenterology). • Product portfolio assessment and shaping the product strategies to local market environment, set priorities in resource allocation, managed and controlled P&L• Re-designed the Sales Force organisation according the brand portfolio needs, established the Sales Force performance management system to drive SF effectiveness and execution• Delivered… Show more Headed Sales & Marketing department across 41 brands/121 SKUs (OTC/Rx in cardiology/CNS/ neurology/endocrinology/gastroenterology). • Product portfolio assessment and shaping the product strategies to local market environment, set priorities in resource allocation, managed and controlled P&L• Re-designed the Sales Force organisation according the brand portfolio needs, established the Sales Force performance management system to drive SF effectiveness and execution• Delivered sitagliptine co-promotion project outcomes: #1 by SoV among endocrinologists, prescriptions rate and MS growth (co-promotion project with MSD)• Optimized the cross-functional support in the organization, ensuring effective communication within the marketing and sales departments and with other departments: Financial, Commercial, and Medical etc. • Managed professional networks at all levels of the global, regional and affiliate organization Show less

Contributed to company development through management of the Sales Force Department and delivery of the Rx product portfolio sales strategy across 15 brands: cardiovascular disease, thrombosis, epilepsy, antibiotics and rheumatology via retail and hospital channels

Россия

Far East, Moscow

Vladivostok State Medical University, Russia, Pulmonology

Medical Doctor

Emba