Margee Hocking

Margee Hocking Email and Phone Number

Account Management. Enterprise Sales. Digital Marketer. @ CataBoom
Margee Hocking's Location
Dallas, Texas, United States, United States
Margee Hocking's Contact Details

Margee Hocking work email

Margee Hocking personal email

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About Margee Hocking

I am an award winning content marketing executive whose unique blend of creative, production and business understanding generates the right balance between entertainment and brand story ensuring consumer engagement. Core Expertise: Client Services• Trusted Advisor- Clients trust me and as result, together we push boundaries outside their comfort zones to produce the best ideas and results. They know I will always work aggressively on their behalf for the strongest outcome. • Reliable Partner- I am known for anticipating my clients’ needs, and providing structure and ease in what can be the chaotic world of content. • Multiple category expert- I design content strategy & solutions across many categories- most recently, Auto, CPG, Telco, Retail, Gaming, QSR, Insurance, and technology Account Management • Relationship builder: Established trust and my strong relationships built in the entertainment community allow for the creation of first looks and “never been done” programs translating to the best ideas, and more importantly, best results for clients• Team leader/Motivator/Teacher – Belief in motivating people by ensuring they have the skills and support they need for the job contributes to the rise of talent from low team performers to most valued employees in the group.• Collaborator- it takes a village to execute content programs well and I excel at rallying the internal teams, the clients and the partners. Together, we build a unified purpose- Production Expert • Production – A rich understanding of the creative and production process allows me to create great content efficiently and inexpensively. • Juggler- I developed, sold through and produced over 1000 content programs in the last 10 years to the delight of my clients and elevation of their business. • Negotiator- My extensive production knowledge drives my negotiations to achieve the best deals and added value for my clients

Margee Hocking's Current Company Details
CataBoom

Cataboom

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Account Management. Enterprise Sales. Digital Marketer.
Margee Hocking Work Experience Details
  • Cataboom
    Head Of Enterprise Accounts
    Cataboom Jan 2019 - Present
    Dallas, Tx, Us
  • 2E'S Content Solutions
    Ceo
    2E'S Content Solutions Oct 2016 - Present
    Content & entertainment marketing consultancy with experience across retail, auto, cpg, tech, and telco. Expertise in marketplace intelligence, content strategy & creation, brand partnerships & influencer marketing. Platform agnostic- fluency across TV, digital, and social platforms.
  • Fullscreen Media
    Brand Partnership Consultant
    Fullscreen Media Apr 2017 - Dec 2018
    Playa Vista, California, Us
    Established new office in Texas to cultivate new market and revenue stream and developed brand partnership solutions for Texas Fortune 500 companies such as American Airlines, Patron, Dave & Busters, Exxon & USAA.
  • Mediavest | Spark
    Svp, Brand Content Group Director
    Mediavest | Spark 2013 - Aug 2016
    New York, Us
    Responsible for brand content programs which include branded entertainment initiatives, product placement, integrations and sponsorships across multiple Fortune 500 clients: Microsoft, Mars, Kraft, Honda and Walmart. -Develop and create 360-degree consumer experiences, including on-air, digital, retail, mobile, direct marketing, licensing, sweepstakes, contests, and celebrity endorsement campaigns monitored for paid/owned/earned optimization.-Hold strong relationships in Hollywood and the media marketplace resulting in first looks and first to market programs for clients. -Identify entertainment and consumer trends and provide original thought leadership for the entertainment industry in conjunction with our clients’ brands. -Analyze and assess content proposals, procurement models and production plans – from concept parameters and commitment levels through legal review and execution – to ensure delivery excellence and management of client needs and expectations.
  • Mediavest | Spark
    Vp, Production, Director
    Mediavest | Spark 2006 - Dec 2012
    New York, Us
  • Usa Network
    Head Of Production, Marketing
    Usa Network Mar 2005 - Aug 2006
    Directed and managed all aspects of production and project management of promotional, advertising, marketing, ad sales, and publicity materials in support of the network’s programming across all media. Directed and supervised staff of project managers, associate producers, production coordinators, and production assistants. Hired and assigned external and internal resources for all projects. Developed and managed multi-million dollar on-air production budget. Executive produced large scale brand campaigns. • Established a new production team for USA Marketing as Head of Production. • Improved operational efficiencies which resulted in better creative work
  • Anatomy Media
    Executive Producer
    Anatomy Media Jan 2002 - Mar 2005
    New York, Ny, Us
    Anatomy Media (Creative Broadcast Agency/Production Company) New York, NYOversaw all aspects of client relations including new business development and marketing. Responsible for all project management across a full range of creative services; such as, concepting, live action, scripting, graphic design and editing. Hired, supervised and managed all staff personnel, freelancers and outside resources for multiple projects.
  • Various Broadcast Networks/Production Companies
    Executive Producer/Line Producer
    Various Broadcast Networks/Production Companies Jan 1997 - Dec 2001
  • Vh-1
    Line Producer/Production Manager
    Vh-1 1993 - 1997
    Us
    Special Concert Projects at VH1/MTVN include:  • “VH1 Storytellers ‐ Sting”/ Amagansett, NY, July 1996  • “VH1 Honors” / Los Angeles, CA, April 1996   •“VH1 Music and Fashion Awards” / New York, NY  Winter 1995

Margee Hocking Skills

Digital Media Integrated Marketing Digital Marketing Digital Strategy New Media Direct Marketing Marketing Television Entertainment Broadcast Strategy Social Media Social Media Marketing Strategic Partnerships Online Advertising Marketing Strategy Mobile Devices Media Buying Advertising Media Planning Online Marketing Program Management Publishing Retail Interactive Marketing Sponsorship Mobile Marketing

Margee Hocking Education Details

  • Tulane University
    Tulane University
    History
  • Episcopal School Of Dallas
    Episcopal School Of Dallas

Frequently Asked Questions about Margee Hocking

What company does Margee Hocking work for?

Margee Hocking works for Cataboom

What is Margee Hocking's role at the current company?

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What schools did Margee Hocking attend?

Margee Hocking attended Tulane University, Episcopal School Of Dallas.

What skills is Margee Hocking known for?

Margee Hocking has skills like Digital Media, Integrated Marketing, Digital Marketing, Digital Strategy, New Media, Direct Marketing, Marketing, Television, Entertainment, Broadcast, Strategy, Social Media.

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