Margherita Cardella Email & Phone Number

Melbourne, Victoria, Australia

I started my experience at Petzyo as a social media marketing assistant, but was quickly promoted to the role of manager.

Melbourne, Victoria, Australia

Petzyo is an exciting pet food supplier that services the Australian market. The organization is a growing operation that strives to provide 100% nutritious products with unparalleled customer service.My main tasks include:• Brainstorm and develop creative ideas for social media content and manage it across organic channels.• Influencer marketing including outreach, briefing & management of existing groups of content creators/ brand ambassadors, and communication with clients or stakeholders to understand their requirements and incorporate feedback into the final product• Defining communication strategies, structuring the content, determining key messages, and incorporating appropriate visuals.• Content scriptwriting, production, editing, and post-production as well as SEO and Metadata Optimization• Analytics and Performance Tracking: monitor content performance metrics, such as audience engagement, research and impression, conversion rate, content efficiency, quality and consistency, and brand alignment and sentiment to assess the success of the product• Monitor campaigns and prepare reports on engagement levels and success of campaigns.

Bachelor Of Arts - Ba, International Business Management

Bachelor Of Arts - Ba, Business Administration And Management, General