Lead team to create comprehensive communication strategies and plans that deliver superior medical and health education to healthcare professionals across multiple channels. Serve as strategic lead for the peer-to-peer channel, including assisting brand partners with the development and management of tactical plans.

Led the Indianapolis office and managed client relationships that meet the strategic needs of both client and agency. Worked with clients in order to maintain brand leadership position; responsible for driving strategic direction relating to integrated marketing campaigns. Utilized research-driven strategies to comprehend and target core target audiences (consumer, physician, internal constituents); identified touch points to best reach and resonate with audiences while delivering messages that were consistent while maintaining brand integrity that supported the organization’s brand position.