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duo M specializes in brand strategy, messaging and PR/marketing for interior designers, home design brands, artists, architects, and other lifestyle companies. We turn businesses into brands, and put smart storytelling at the forefront of what we do.

Built and implemented brand marketing strategy, including influencer partnerships and campaigns, events, PR, product launches, retail pop-ups, brand partnerships, email and social media marketing.

Responsible for RH Collections communications strategy, collateral development, media relations and outreach to top national, regional, and digital mediaSupported company goals by securing dozens of product and designer features per month in outlets such as Architectural Digest, Departures, Wall Street Journal, Forbes etc. Contributed to four consecutive YoY growth in media impressions and ad valueCrafted and executed seasonal media strategies, PR collateral and timelines for launches, designer and celebrity partnerships for RH brands Managed and educated PR agency, and identified story angles and new marketing opportunities for upcoming launches Developed and administered artisan partnership questionnaire, compiled messaging for upcoming collection launches and partnershipsLed cross-functional collaboration and communication with high-level executives from Product Development, Merchandising, Interior Design, Retouching, Corporate Communications and Creative teams, and initiated and executed new processes to enhance workflow Supported on large-scale RH Gallery VIP opening events i.e. media attendee relations, post-event coverage, and onsite event support Managed extensive reporting and agency partners (Cision, Edelman), and analyzed reports to assess value and ROI of department

• Develop programs and story angles, execute full communications responsibilities and conduct strategic press outreach for fashion, accessories and tech brands including Sperry, RAOUL, Haspel, Amelia Toro, Etsy, 2(X)IST and QuickDraw• Capitalize on brand collaborations and new product launches to generate news stories, build brand profiles and communicate on brand messaging for clients• Responsible for over 275M media impressions and $61K ad value impressions for spring 2015 Sperry x Gray Malin collaboration launch• Build and foster key media relationships across fashion, business, lifestyle and consumer-focused outlets• Fully plan and execute seasonal press initiatives including press previews, runway shows and activation events• Facilitate live interviews for clients and prepare brand ambassadors and executives for media opportunities• Manage junior account executives and oversee all account support tasks including reporting, clipping and media monitoring, product trafficking and client communication• Fashion intern coordinator, managing assignments, workload and conducting meetings; liaison between HR department and interns

• Executed routine media relation activities such as product pitching, editor press previews, program reporting, and media placements for clients • Coordinated product sample requests and sample trafficking for clients Sperry, Mara Hoffman, Bills Khakis and Oliver Spencer 
• Responsible for consistent product placement in top publications, establishing good relationships with editors from press preview interaction and editor entertainment 
• Assisted with planning for New York and Miami Fashion Week and Mara Hoffman x Anthropologie collaboration launch event • Participated in team collaboration and brainstorm sessions, fulfilled all meeting materials, event and travel logistics 
• Advanced writing and interpersonal skills, demonstrated product knowledge of clients’ brands and competitors

Assistant to Events and Marketing Coordinator. Various responsibilities include research, communicate and coordinate with vendors for events, assist in organizing and choosing looks for events and advertising, help with necessary preparations for retail and wholesale events, monitor and construct social media coverage reports, assist Communications department with variety of tasks.

Inventory, Sales and Operations Intern