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Margo Aaron Email & Phone Number

Location: Houston, Texas, United States 8 work roles 3 schools
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Current company
Role
Owner
Location
Houston, Texas, United States

Who is Margo Aaron? Overview

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Margo Aaron is listed as Owner at That Seems Important, based in Houston, Texas, United States. AeroLeads shows a matched LinkedIn profile for Margo Aaron.

Margo Aaron previously worked as Co-Founder at Brainstorm Road and Writer + Instructor at That Seems Important. Margo Aaron holds M.A., Developmental Psychology from Teachers College, Columbia University.

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That Seems Important

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Profile bio

About Margo Aaron

Margo Aaron is the co-founder of Brainstorm Road, along with Akimbo instructor Kristin Hatcher. Brainstorm Road is a community of practice built around a weekly shipping commitment, which means we created a space for people working on personal projects to support each other, develop a practice, and ship their work.Margo's personal website, That Seems Important, was named one of the top 100 best websites for writers by The Write Life and her writing has been featured in Inc, Entrepreneur, The Observer, Copyhackers, Thought Catalog, and Business Insider. Margo began her career as a psychological researcher before launching her own consulting firm where she used her skills in psychology and research to help mid-size businesses better understand their audiences and develop targeted and effective marketing and messaging strategies. Today over 4,000 students have taken Margo's courses on ethical marketing and honest selling on Skillshare. Margo built The Copy Workshop together with Seth Godin as part of the initial Akimbo suite of cohort learning-based courses. Hundreds of students graduated from The Copy Workshop from all over the world.Margo is a proud graduate of Emory University (BA), Columbia University (MA), and Seth Godin's altMBA where she won the prestigious Walker Award. You can find her at www.thatseemsimportant.com where she publishes a weekly newsletter riff on psychology, philosophy, creativity, and entrepreneurship.

Listed skills include Qualitative Research, Social Media, Strategy, Psychology, and 21 others.

Current workplace

Margo Aaron's current company

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That Seems Important
That Seems Important
Owner
Houston, TX, US
AeroLeads page
8 roles

Margo Aaron work experience

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Owner

That Seems Important

Houston, TX, US

Co-Founder

Current

Brainstorm Road is a paid social network for finishing your dream project. We connect people from all over the world who are putting out work that's personal - writers, photographers, thought leaders, bloggers, coaches, vloggers, podcasters, poets - people who have something inside that wants to come out. This is your place.Finish your novel, launch your.

Aug 2022 - Present

Writer + Instructor

Current
That Seems Important

Named one of the "Top 100 Websites for Writers," by The Write Life, and "One of the 100 Best Sites for Solopreneurs" by One Woman Shop, Margo Aaron's website, That Seems Important, is where people building big personal brands go to defeat impostor syndrome, find their voice, and stand out online.Margo has taught thousands of students how to sell ethically.

Aug 2016 - Present

Contributor

New York, New York, US

My bi-weekly column, "Advanced Basics," featured practical advice on ethical marketing, consumer psychology, and lifestyle entrepreneurship. My articles drove tens of thousands of pageviews to Inc and were frequently featured on the home page (ATF) of the Innovation section. Popular articles included:> Why You Don't Need a Website To Build A Successful.

Jul 2017 - Jul 2019

Owner

Argotics, Llc

Argotics was a boutique consulting firm helping small-to-midsize businesses and nonprofits streamline their marketing efforts and grow their businesses. Today it lives as That Seems Important (dba) where we sell digital products and online courses.The consulting firm specialized in: Qualitative Research, Marketing Strategy, Strategic Planning, Copywriting.

May 2014 - May 2018

Strategic Planner

Hunter Straker

I fused psychology, business, and marketing to create in-store shopper marketing strategies for CPG companies in Food, Drug, Mass, and Club (FDMC) channels. Accounts: Starbucks (Roast & Ground Coffee, Seattle’s Best Coffee, VIA, Refreshers, Iced, Evolution Fresh, & Tazo), Georgia Pacific, New Business, Campbell’s, Motts, McCormick, Pinnacle.

Jun 2012 - May 2014

Research Consultant

Dallas, TX, US

Spych is a strategic qualitative research consultancy delivering consumer-driven insights to guide the development of brands, products, services, and communications.I contributed to all facets of the market research process including ethnographic in-home interviews, shop-alongs, focus groups, recruitment, screeners, and discussion guides.

Mar 2012 - May 2012

Research Interviewer

Atlanta, GA, US

Worked directly with Recruitment Manager and Media Planner to design advertising strategies for TV, radio, and print that resulted in increased study sample size and increased pharmaceutical trial opportunities Managed online database of phone-screened patients and created a healthy-control database that eliminated the need to spend extra money on.

Jun 2008 - Jul 2010
3 education records

Margo Aaron education

M.A., Developmental Psychology

Teachers College, Columbia University

Leadership, Management

Altmba

B.A., Major: Comparative Literature Minor: Spanish

Emory University
FAQ

Frequently asked questions about Margo Aaron

Quick answers generated from the profile data available on this page.

What company does Margo Aaron work for?

Margo Aaron works for That Seems Important.

What is Margo Aaron's role at That Seems Important?

Margo Aaron is listed as Owner at That Seems Important.

Where is Margo Aaron based?

Margo Aaron is based in Houston, Texas, United States while working with That Seems Important.

What companies has Margo Aaron worked for?

Margo Aaron has worked for That Seems Important, Brainstorm Road, Inc. Magazine, Argotics, Llc, and Hunter Straker.

How can I contact Margo Aaron?

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What schools did Margo Aaron attend?

Margo Aaron holds M.A., Developmental Psychology from Teachers College, Columbia University.

What skills is Margo Aaron known for?

Margo Aaron is listed with skills including Qualitative Research, Social Media, Strategy, Psychology, Research, Marketing, Advertising, and Market Research.

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