Director of Sales Westin Long Beach

Hospitality Industry: Sales Leader. Marketing Strategist. Guest Services. Revenue Optimization. Successfully lead sales teams to reach sales goals across multiple group and business traveler segments. Create strategies to drive REVPAR. Create relevant touch points within all travel segments to maximize exposure of my property, and its unique hospitality experience. Deliver exemplary customer service to each guest to drive repeat usage and strong loyalty to my brand and my property. Create hotel stay and meeting experiences that welcome each guest and make them feel at comfortable and productive during their stay.I am high energy. A leader, a mentor, a team player and advocate for my brand. I make decisions based on collaboration, data and instinct. I am passionate about my work, respect my co-workers and stay focused on driving the business. I am collaborative, curious, and driven. I gravitate to new experiences, customer interface and brand elevation.

Brand ambassador for Burke Williams by leading our staff and serving our guests with pride, graciousness, respect and kindness. Manage all customer service issues, operations of spa and spa staff. Responsible for optimizing consumer experience in the spa, while supporting staff, balancing therapist schedules and supporting front desk staff in customer service issues. Director of membership services. Leader in membership sales. Top seller of BW Memberships, across all 11 spa locations.

Develop, supervise and manage all consumer, trade and channel marketing initiatives for RMG Mall Media.

Introduced mobile media and mobile marketing solutions, to brands and advertising agencies. Created sales materials, and directed lunch and learn sessions with agencies and their brands to guide their understanding and explore marketing opportunities on the mobile device. Generated over $1million in revenue for Sprint Mobile Media Network in its launch year. Created the first mobile media upfront, in which movie studios competed for space to promote location based opening weekends on mobile devices.

Front line selling position. Generated multi million dollar, category exclusive media contracts to CPG companies for FSI promotions. Clients included, but not limited to : Microsoft, General Mills, Coke Foods, The Dial Corporation, Ralston Purina, Heinz Pet Food, Loreal, Procter & Gamble ...

Co-founder save.com. First secure printable online coupon technology. First to market with coupons delivered via opt-in software application, targeted to consumer preferences and behavior. Achieved up to 7% redemption on CPG categories.

Directed the launch of Liquid Dial. Achieved 26% market share in launch year. Day to day management of $114M brand business, consumer and trade marketing, consumer research, volume, revenue and profitability. Responsible for the functional management and supervision of TDC's advertising, promotion and media activity across 10 advertising agencies. Managed $155M annually, in advertising and promotion spending across several consumer personal care brands.