Margot B. Email & Phone Number

New York, Ny, Us

• Assist the Multimedia Editor with crafting news stories, videography, and other footage needs, including editing production footage.

• Spearheaded team efforts in event production, overseeing the allocation of a $715K budget for concert production, logistics (security, emergency services, etc.), artist booking (booked A Boogie Wit da Hoodie and Flo Rida), marketing, and administrative costs (external vendors, catering services, etc.).• Coordinated the procurement of staging, lighting and audio equipment, security, transportation, backstage facilities for talent, and other day needs.• Facilitated internal communication with administrative departments on campus to help plan and produce a music festival for 16,000+ attendees, including students, staff, and faculty.• Analyzed line items in the 2022-2023 budget cycle, reconciling expenses and receipts to identify areas for improved budget allocation, resulting in a 204% increase in talent funds and more effective management of program budgets for the 2023-2024 cycle.

• Managed a $115K budget to book a headliner (COIN), supporting act (Snakehips), and opener (Coco & Clair Clair) for Cornell’s Slope Day music festival.• Organized the selection effort for performers by soliciting feedback from Cornell’s student body (approximately 15,000 students) to maximize students’ interest in Slope Day, analyzing collected data, and drafting talent lists.• Assisted the Executive Director during the event by creating and maintaining a run of show and contact sheets for the University stakeholders.

• Produced digital content to market and promote the Zeta Phi chapter of Alpha Chi Omega to other chapters, the Cornell community, chapter alumnae, and the general public, resulting in a 52.8% increase in Instagram accounts reached within one month.• Standardized a cohesive message and brand aesthetic utilizing social media platforms, publications, and other collateral. • Identified target audience segments to elevate chapter visibility via social media platforms, contributing to a 111.9% increase in audience engagement on Instagram over 90 days.

• Collaborated with writers in an editorial capacity, editing their reporting and providing grammatical and stylistic feedback.• Attended weekly development meetings to assist writers in honing their stories through pitching/brainstorming and offering suggestions to enhance their ideation.

• Contributed to developing the Bantr app by creating television-themed discussion prompts to increase user engagement.• Collaborated with cross-functional teams to develop succinct brand awareness campaigns via social marketing, including developing Bantr’s #TVTalk Instagram series and contributing to their #FactoidFriday Instagram series.• Completed online media influencer research, strategically identifying entertainment-focused creators to partner with Bantr and amplify their content marketing efforts.

• Created and distributed branding and marketing materials for recruitment and assisted in yearlong recruitment efforts.• Oversaw the development, design, and build-out of the Phi chapter’s website and the creation and distribution of its semesterly newsletters.• Promoted industry events such as film screenings and talkbacks to the Phi chapter and general Cornell student body.• Identified and secured videography opportunities for Society members, cultivating partnerships between Delta Kappa Alpha and other professional organizations at Cornell.

• Supervised and maintained order at regular and special colony meetings and standards board meetings.• Enforced Delta Kappa Alpha’s national constitution, colony bylaws, university policies, fraternity risk management policy, federal and state laws, fraternity code of conduct, ritual, fraternity purpose, vision, and values.

• Assisted with enrollments, appointments, and communication with students via email, telephone, and online chat.• Advised students about course content, structure and duration of programs, cost and payment options, the value of Cornell University credentials, and other program details.

• Achieved daily sales goals by providing customers with product knowledge and resolving customer concerns using the AEO Customer First selling standards.• Performed register sales transactions quickly and accurately per established cash control procedures and customer service guidelines.• Strengthened brand loyalty by promoting all AEO loyalty programs. Recognized by store managers for driving loyalty registration.