Senior Associate Marketing Manager
Current-Create integrated and enticing product go-to-market materials which includes the inception and dissemination of photography, CGI, copy, scriptwriting, ecommerce updates (including Amazon, Polaris.com, Ebay), event presence, animations, videos, socials and more.-Develop multi-channel purchase funnel marketing campaigns to appeal to new-to-market and existing consumers by consulting with agency and internal partners + analyze and report on metrics of each campaign.-Continue product awareness by keeping up-to-date with compelling marketing elements including in-store print collateral, socials, emails, digital media, paid media, public relations, training modules, direct mailers and presentations.-Lead category creative, planning and execution of events including dealer shows and consumer events.-Analyze, determine and manage omnichannel plans for retail promotions to create awareness, increase engagement and/or redemptions and drive revenue.