Maria-Francesca Steyn, Mba, Msce Email & Phone Number

Washington, DC, US

Sunnyvale, California, United States

Excited to be part of Plug and Play's ultimate innovation platform/ innovator accelerator, joining their ecosystem as Business Mentor to start ups.Focus Areas: Strategic Planning and Execution, Market Analysis and Customer Insights, Customer-Focused Product and Business Alignment, Process-Driven Sales and Marketing Enablement, Internal Process Alignment.

District Of Columbia, Maryland Or Virginia Area (or virtual)

Analyze industry, markets, customers and competitors to develop strategic recommendations that amplify competitive advantage. Implement initiatives to transform businessSkills:  Strategic Analysis  Strategic Alignment Mergers and Acquisitions  Cross-Functional Collaboration  Analytical Thinking Communication  Project Implementation and Deployment .

• Created and managed Ecosystem Partnership Program to transition Belden’s $575M Smart Buildings segment from distributor-based product business to industry-focused, customer-driven solutions selling. Focused on US and.
• Established processes and leveraged modified IT infrastructure to streamline support for Ecosystem Partner Program, including creating scalable automated system with Salesforce visible throughout organization.
• Developed stage gate processes and sales enablement collateral templates to screen and launch higher volume of target companies, allowing sales, marketing, and engineering resources to focus on strategic selections.

Conducted in-depth market and competitive analyses to inform rapid company expansion and resource prioritization. Developed strategic marketing plans through extensive primary and secondary research. Oversaw optimization of technical writing, website content, and collateral. Played key role in outreach efforts for national distribution needs, venture.

Bethesda, MD

• Advised women-owned non-profit providing service dogs to veterans. Tailored brand communications.
• Aligned funding and execution capability to key customer’s strategic plan.
• Created operational and marketing quick fixes, including improving best web page practices, assessing other dog placement options, and identifying need for self-serve case management to help veteran applicants manage.

Helped develop robust business plans with feasibility assessments, guiding industry, customer, and competitive analyses to inform business models. Encouraged primary research through interviews, fostering valuable insights. Contacted subject matter experts on behalf of clients, enhanced collateral and bid proposals, empowering mentees to craft strategic.

• Set, implemented, and managed global business strategy for $140M line of engineer-to-order rotational couplings. Led North American sales, marketing, and customer service teams. Guided portfolio management and product.
• Won multi-million-dollar projects with strategic accounts by realigning sales and customer service teams to provide targeted customer focus via global network of industry experts.
• Remedied New Product Development gaps by adding dedicated manager to drive cross-functional alignment and progression of initiatives through new product development funnel.
• Introduced, developed, and managed new international customer service team, providing scalable resources to support increasingly global client base.
• Drove strategic market expansion by identifying international partnerships and acquisition candidates and developing business case for investment in China and Brazil.

Chicago, IL

• Managed hand-off of potential acquisition candidates within organization.
• Identified attractive acquisition candidates for international and technology growth by developing process to generate global acquisition funnel.

Mba, International Business, Finance, Organizational Behavior, Management & Strategy

Msce, Engineering

Bsc, Civil Engineering