-Digital team management (30+ people) and effective teamwork coordination;-Building up digital operational processes;-Day to day full client service delivery;-360 Digital strategies development (Media, Video, SMM, SEM, Performance);-Market and competitors analysis;-Drive market innovations for different brands;-New Business client leading

- Day to day management of multiple b2c and b2b paid Media campaigns,including Programmatic Display, Paid Search and Lead Generation across Emerging Markets and Russia;- Serving as a subject matter expert for Digital Media activities;- Working closely with the Global Head of Digital Media, in coordination with business stakeholders in different regions, designing Digital Media programs to achieve business goals;- Providing recommendations for regional and local test opportunities, drive strategic innovation with sound business and ROI support;- Drive overall analytic approach for local team across regions;- Providing recommendations for media optimization and budget allocations;- Working closely with web publishing team and development team to ensure landing pages, tracking codes, links, etc. are all with digital media strategy;- Managing KPI performance, ROI analysis etc.;- Providing learnings and results to business stakeholders;- Day to day communication with Digital agencies (briefing, management), ecommerce providers, and other sub - vendors

-Leading Mobile corporate project (developing mobile strategy and ensure integration for individual brands) -Leading Sony Mobile, Dell, Symantec, Rezidor brands -Client service and development of relationship with different brand teams -Digital planning group management and team work coordination (2 people) -Organization and coordination of digital planning group interaction with other departments (buying -department, account team, mba etc.) -Developing digital strategies and control of strategies implementation-Providing recommendations on refinement of global strategies for local market -Steward and track budget and negotiation performance, drive efficiencies-Developing measurement goals (target reach, ROI, conversions) -Communication with Global Agency Network (reports sharing, global strategy implementation etc.) -Media and Consumer trends overview preparation and presentation to the Client-Day to day communication with brand team

-Leading Mobile and Ecommerce corporate projects -Leading Baby care, Hair care, Female Hair Removal and Male Hair removal brands -Leading corporate P&G brand platform -Developing digital strategies and planning activities in-line with global and local Client’s guidance -Budget management -Managing of all brand activity (digital media campaigns, special projects, social etc.) -Coordination of co-existing divisions (SMM, SEA, SEO, Special projects, Video) -Media plan development and campaigns performance tracking, post-campaign analysis; -Compiling of results & recommendations – presentation to P&G brand team-Day to day communication with brand team