María Manuela Diaz Email and Phone Number

At tecHerHub, my role involves guiding a team dedicated to empowering women and girls in the tech field. Our focus is on providing educational programs that are approachable and impactful. We aim to equip women with tech skills in a supportive community environment.My vision is to create equal opportunities for women in the tech industry. Through mentorship, networking opportunities, and hands-on courses, we strive to bring more women into tech, fostering diversity and innovation.Collaborating with various tech companies and educational institutions, I help in extending our reach, ensuring that more women get access to the tools and support they need for success in the tech world.

Assuming a leadership role, I guided diverse teams towards transformative growth. My primary focus involved implementing changes to refine decision-making processes and enhance profitability, with a strong emphasis on collaborative leadership.I optimized operational procedures by introducing automation, conducted strategic assessments, and played a pivotal role in developing and implementing new processes and products. Providing crucial C-level insights, I facilitated efficient project management and initiated training programs within a multicultural team, fostering a collaborative environment.Simultaneously, I led a performance strategy team, ensuring 100% product availability and identifying enhancements for distribution. This dual leadership approach underscores my commitment to comprehensive and effective team management.

Leading a dynamic team, my focus centered on empowering customer success and cultivating enduring relationships. Through strategic initiatives, I elevated customer satisfaction metrics, drove revenue growth, and mitigated customer attrition rates.Guiding the customer strategy, my emphasis lay in fostering positive, long-term relationships and effective team management. I established a client advocacy program, leveraging satisfied clients for increased referrals and new business acquisition.

In B2B partnerships, I effectively managed a portfolio of key accounts, leading successful initiatives that resonated globally. From launching the groundbreaking API Solution to building strategic alliances, these efforts contributed to substantial growth, generating over $10MM in annual sales across Latin America, the U.S., and Europe.With a strategic focus, I oversaw the implementation of a new IT solution across 5 key accounts, driving sales growth and shaping the API business strategy. My role included defining regional expansion strategies, negotiating alliances, and significantly contributing to market share growth and improved profit margins for Despegar.

I assumed full responsibility for the product marketing journey, crafting experiences from ideation to implementation for key accounts and new markets. Collaborating seamlessly with cross-functional teams and external partners, I strategically designed, launched, and nurtured the growth of new products and services, leaving a tangible impact on Despegar's expanding user base.In this capacity, I led successful end-to-end product launches, leveraging impactful presentations to drive market expansion and penetration. My pivotal role in growing Despegar's user base was marked by effective marketing strategies and revenue growth initiatives. Concurrently, I worked towards establishing Despegar as a market leader, humbly communicating the brand narrative and value proposition to internal and external audiences.

- Directly responsible for the sales team (official and multibrand).- Recruitment and training of sales team.- Monitoring and analysis of performance of the sales team.- Fixing monthly targets by type of customer and sales team.- Development of strategies to attract new customers.- Development of strategies and increased support ticket purchase existing customers.- Design and sell online marketing campaigns and multi-brand dealerships officers:• Officers: development and implementation of online campaigns MKT for sale 0km (both conventional and plans).• Multimarcas: development and implementation of MTK online campaigns for the sale of used segmented by area.

- Directly responsible for the equipment of large customers.- Recruitment and training of the sales team.- Monitoring and analysis of performance of the sales team.- Fixing of monthly targets.- Development strategies to attract new customers.- Development of strategies and increased support ticket purchase existing customers.- Sales of online marketing campaigns to official dealerships.

Attraction and client management. Care and personalized sales, armed with strategies and campaigns for online implementation. Advice on where and how to invest in the site. Analysis on shares of MKT customer and ROI.

Validation and control of users. Support and capaciotacion clients on the use of sales tool. Support and retail management.