• Responsible for growing volume, distribution, and market share for "off-premise" sales in the Central Florida region for Heineken, Dos Equis, Tecate, Red Stripe, Strongbow, Carta Blanca, and Bohemia.• Developed, grew, and maintained positive relationship with Florida Distributing Company through daily communication, attending distributor meetings, and working together with Managers and Representatives to achieve Heineken USA’s established goals.• Created, built, and maintained key customer relationships to maximize territory sales.• Increased distribution, volume, cooler space, and displays for Heineken USA to achieve strategic market share growth on key national and regional chain accounts, as well as independent accounts.• Knowledgeable on distributor requirements and processes to ensure the execution of Heineken USA’s KPI’s, key programs, goals, and sampling events.• Experienced assessing, analyzing, and identifying retailer and consumer needs by asking key probing questions, surveying account to identify opportunities and gain competitor insight, reviewing store category sales data, and inspecting product quality including the competition.• In charge of tracking distribution, volume, and programs for designated territory through VIP iDIG, KARMA Notes, and forms created.• Generated and applied additional tools such as sell sheets, tracking forms, and sampling schedules to support distributor partners and Heineken USA team members sell and be more efficient in the trade. • Created, developed, and sold in marketing and pricing strategies with the aim of growing volume, distribution, and market share.• Responsible for managing and tracking budget for assigned territory and reporting monthly expenses in a timely manner.• Sold in and ensured execution of programming to off-premise accounts in accordance to their Excellent Outlet Execution standards.• Responsible for growing the Hispanic Market.

• Effective Cold Calling potential accounts that became high performing clients.• Managed Publix Supermarket, ABC Liquors, and independent accounts providing Boars Head and other fine Deli products.• Generated brand awareness by implementing marketing methods, scheduling, and performing sales events, product sampling, and educating customers and store associates in product knowledge.• Used effective merchandising techniques to draw customer’s attention to the deli department to grow the business. • Completed accurate store orders by performing daily department inventory.• Trained 200+ Publix employees, as well as other retail employees on Boar's Head products to ensure their customer service standards and grew the relationship with the store’s teams.

• Provided premier customer service and ensured all staff members were adhering to Publix standards.• Utilized my decision-making skills to run a successful department where I was able to meet associate and customer needs.• Developed and implemented strategies and objectives to achieve success i.e. forecasting, production management, and product handling to prevent shrinkage.• Interviewed and hired potential candidates, supervised and trained 25 associates, and performed employee evaluations.• Managed employee scheduling through Oasis software.• Responsible for managing profit and loss, forecasting, food cost, and ordering. • Analyzed sales data and performed inventory counts to measure and report shrinkage using Shrink-Smart software, while also ensuring product quality, variety, and availability.• Utilized tools such as planograms and flow grams to ensure department and product compliance, as well as forecasts to accurately submit department orders.• Responsible for maintaining food safety documentation, following FIFO procedure correctly, and preserving a clean and safe deli for customers and associates.• Successfully passed all food safety inspections and audits executed by federal, state, and local agencies, as well as food safety consultants contracted by Publix.• Managed inventory levels, performed counts, and placed daily raw material and supply orders.• Achieved goals by monitoring P&L reports.

• Provided above and beyond guest service in a demanding fast paced environment, approached and engaged guests in conversations and created special memories for them.•Worked as part of a large team by staying in character when guests were around, making the magic happen and helped run a world famous park.•Handled monetary transactions, both manual and using computerized registers, demonstrated and sold merchandise indoor and in the outdoor areas.•Performed inventory, received deliveries and stocked stores and outdoor carts, prepared packages for shipping/delivery.