I am a challenger; a storyteller; a creative thinker that applies design thinking to do work that matters. I believe brands can transform how we think and live today and tomorrow, I am curious to discover what makes a brand extraordinary and then shout to the world through the creation of unique and powerful brand experiences – creatively, culturally and commercially. I strive to create things differently to make a difference. I like to create experiences that are meaningful - that touch the heart and minds of present and future audiences. I like to build brands that can flex, scale, transform – brands that are standout, connect and memorable. I have over 25 years’ experience in brand, innovation and creative strategy with extensive multi-disciplinary design experience within in-house, corporate and consultancy. To date I have covered electronics, lifestyle entertainment, Not For Profit, workspace and technology sectors and worked with leading global brands across Europe, US and the Asia Pacific.
Listed skills include Concept Development, Creative Direction, Corporate Identity, Art Direction, and 17 others.