Marketing And Communications Specialist
CurrentFull-service law firm with expertise in business law and financial services, real estate law, litigation, insurance services, personal injury law, family law, wills and estates, and other legal services. Lead and coordinate marketing plans for lawyers, practice groups and to support the firm's strategic direction. Support business development with traditional and digital strategies for lead generation, brand awareness and client loyalty.Create an implement SEO and paid strategies. Plan… Show more Full-service law firm with expertise in business law and financial services, real estate law, litigation, insurance services, personal injury law, family law, wills and estates, and other legal services. Lead and coordinate marketing plans for lawyers, practice groups and to support the firm's strategic direction. Support business development with traditional and digital strategies for lead generation, brand awareness and client loyalty.Create an implement SEO and paid strategies. Plan and develop annual marketing budget. Lead project to redesign and manage new website. Implement and manage content marketing. Develop and maintain a social engagement strategy to leverage social media channels for brand building and business opportunities. Prepare and maintain marketing calendar to promote engagement throughout the firm. Photography, graphics, video, and animation.Monitor industry trends and market conditions. Public, community relations, client communications, and event planning. Manage logistics of advertising and promotional activities. Liaise with external vendors to oversee brand consistency. Research and participate in the development and submission of competitive bids. Show less