Maria Corcoran Email & Phone Number

Lake Stevens, WA, US

Redmond, Washington, United States

With 18 years of expertise in media operations, business analysis, and program management, I manage and troubleshoot the execution of advanced tracking strategies and objectives for complex digital media and advertising technology projects. My work ensures seamless data integration and tech stack for Microsoft’s brand portfolio, driving performance.

United States

As a Search Marketing Manager, I lead the development and execution of comprehensive search marketing strategies for key Microsoft products, including Microsoft 365, Microsoft Office, Windows, and Microsoft Teams. With expertise in search, AI, and integrated marketing, I manage end-to-end campaign planning, execution, and optimization, ensuring alignment.

Seattle, Washington, United States

• Oversee core performance media operations and Go-To-Market (GTM) platform requirements across all paid performance media efforts, enabling efficient spend of over $300+M annually. Partner with the executive leadership.
• Performance media business operations identifying operational issues, leaning into process gaps, and designing solutions to increase workflow efficiency
• Provide technical support for multi-channel, cross-regional accurate data tracking in support of marketing campaigns and business program needs that directly affect Adobe’s performance strategies
• Drive business change with an in-depth understanding of business objectives, identifying core focus areas through data driven insights, and building relationships with stakeholders
• Create standardization in technical platform tagging and audience targeting requirements across all media channels, helping lead an annualized revenue increase of 61% YoY.
• Unify audience targeting strategies and efforts across search, social and programmatic GTM programs

Seattle, Washington, United States

Directly support a global team of 60+ strategists and analysts. Create a center of excellence and world class showcase for search marketing, testing and optimization. Partner with Adobe Marketing Cloud product management to drive 93 product enhancements. Own all platform training for the search team, trademark requests and global localization process..

Lehi

Strategic lead for product integrations between Adobe Media Optimizer and SalesForce. Led migration of 207 search accounts, spanning 32 countries and over 3 million keywords from a legacy search management platform to Adobe Media Optimizer. Serve on the Customer Advisory Board for multiple Adobe Marketing Cloud products. Curated the roll out & training for.

Serve on the board of directors for a localized organization to engage, teach and support digital marketers in Utah. Coordinated monthly speakers, bringing in nationally recognized industry experts to allow locals who could not attend the larger national conference events. Secure locations and communications for all events. Helped to grow membership from.

Orem, UT

Lead Search Engine Marketing Consultant for multiple Fortune 500 companies, including but not limited to AOL, Best Buy, REI, BMW, Liberty Mutual, Amazon, and Disney. Increased return on investment 315% while decreasing cost per order 58% year over year in 2011 for Best Buy. Create & implement client strategy, growth and innovation across a portfolio of.

Create the search marketing organization for the agency. Search marketing specialist with areas of expertise in SEO, paid search, local marketing and social media. Specialization in the hospitality field. Responsible for internal team member training on tools and tactics.

Education record

Associates Of Art, Psychology