Maria De Castro Email and Phone Number
Maria De Castro personal email
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With over 15 years of experience in project management, consultancy, and executive leadership, I have a proven track record of driving business transformation and innovation across multiple sectors, including Telecom, Media and Technology (TMT), Pharma, and Education. My expertise spans strategic planning, operational excellence, sustainability, and corporate communications, all while leading diverse teams to achieve outstanding results.In 2022, I completed the AESE/IESE Executive MBA, further strengthening my capabilities in leadership and business strategy. My key strengths include a hands-on approach to making things happen, delivering tangible results, leading high-performing teams, and fostering a culture of innovation. I am passionate about people, their potential, and developing sustainable solutions that drive long-term value.Whether in a leadership role or as a freelance consultant, I bring an unwavering commitment to excellence, leveraging my skills to navigate complex challenges and generate impactful outcomes.★ Co-author of the award-winning "André Vilares Morgado Prize" and “Prémio Estudo de Casos FAE/CGD 2022” case study, "La Piadina: transforming a street food business during the Covid-19 Pandemic crisis”
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Senior Business Development ConsultantAese Business SchoolLisbon, Pt
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Senior ConsultantAese Business School Mar 2021 - PresentLisbon, Portugal• Member of the Executive MBA review committee, having developed an in-depth analysis of EMBA industry best practices and designed several improvements.• Developed new corporate partnerships and a more effective customer journey improving sales revenue by 60% in 6 month.• Executive education advisor for middle & top managers, C-level, and board members. -
Head Of Career Management For EmbaAese Business School Apr 2022 - PresentLisbon, PortugalResponsible for the development and coordination of a new career program to support MBA candidates to create personal branding, strategic and meaningful career plans, job search strategies, and industry connections.
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Executive Mentor For Emba CandidatesAese Business School Oct 2022 - PresentLisbon, Portugal
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Independent ConsultantFreelance Nov 2019 - PresentLisbon, PortugalBusiness consulting specialist with extensive experience across diverse organizations (large corporations, SMEs, and NGOs), focusing on optimizing operations, implementing high-impact strategies, and delivering measurable, sustainable results.Core competencies include:• Developing and executing effective business strategies to drive growth• Streamlining operational processes to enhance efficiency and productivity• Leading organizational transformation initiatives centered on innovation and sustainability• Designing and managing organizational culture programs to align teams with strategic goals• Driving impactful corporate communication and social responsibility projects• Implementing change management strategies to ensure seamless transitions and lasting results
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Managing DirectorOk Estudante Jul 2018 - Nov 2019PortugalLeading education company in recruiting students for British Universities in which I was responsible for business transformation in order to improve the customer experience, people engagement and performance KPIs, optimize operational models and increase business volume. Led a cross-functional team of 30+ people located in Lisbon and Oporto.• Revised product offer and pricing policy improving sales by 57% in 12 months.• Implemented several customer care initiatives, resulting in an increase in enrolments at partner universities by 10%.• Developed the foundations of a new organisational culture by defining the company's mission statement, values and core competencies.• Hired talented professionals, designed new functions and departments, and developed the internal performance evaluation program (84% in employee retention).• Launched the first ideation and team-building internal event (generation of 20+ innovative ideas). -
Digital Marketing PmoAltice Portugal 2017 - 2018Lisbon Area, PortugalDigital Department manages the MEO, Moche, Uzo, and PT Empresas commercial websites, e-commerce, and e-care brand channels. As part of the Websites team, I was responsible for managing digital marketing projects and platforms in order to improve UX and also entry, acquisition, and bounce rates.• PMO for strategic projects, innovative and digital transformation projects, in coordination with the marketing, e-commerce, and development teams (e.g., MEO website version for foreigners; “second virtual number” app).• Analysis and reporting of the customer’s journey, feedback, and insights through commercial websites to promote corrective improvements.• Developed and implemented the strategy of the new SEO methodology. -
New Business ConsultantAltice Portugal 2015 - 2017Lisbon Area, PortugalActing as a internal B2B and B2C consultant, in charge to explore, identify and develop a multi-geography analysis that supports the development of new business models.• Identified, prospected, and evaluated new business opportunities and disruptive solutions, with impact in the medium term, in innovation areas such as IoT, Big Data, Bitcoin, Blockchain, Direct Carrier Billing, and Smart Cities.• Developed C-level support material for decision-making and public exhibitions.• Benchmark and trend analysis regarding Telecommunications, Media and Technology sector.
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Head Of Csr International PartnershipsPortugal Telecom 2012 - 2015Lisbon Area, PortugalPT Foundation was a non-profit organization within the Portugal Telecom Group’s universe which supports and promotes Educational, Health, and Digital Inclusion. I was responsible for lauching the International Partnerships Department, leading the social innovation strategy and developing joint initiatives with technological partners and NGOs.• Identified and developed Social Responsibility strategic and digital projects based on cooperation protocols with international entities (e.g. Khan Academy; CDI; Apps4Good; School2School).• Launched the Foundation's flagship projects in the PALOPs (e.g., Connect to Learn, Communicate in Security and Khan Academy in Cape Verde).• Managed cross-functional teams throughout the different stages of the project; budget management and cost control; project analysis, monitoring and reporting. -
Corporate Communications & Sustainability PmoPortugal Telecom 2009 - 2012Lisbon Area, PortugalAs part of the Communication and Sustainability team, I was responsible for designing, executing and managing communication programs and internal campaigns.• PMO for strategic, innovative and digital projects (e.g. launched +40 Employer Branding, CSR, Sustainability, and Social Media internal campaigns).• Developed C-level support material for decision-making and public exhibitions.• Managed cross-functional teams throughout the different stages of the project; budget management and cost control; project analysis, monitoring and reporting.
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Corporate Communications & Human Resources SpecialistGsk 2008 - 2009LisbonAs part of the Human Resources Department, I was responsible for the launch of the brand-new gsk.pt website, content management of internal platforms, and I also collaborated in talent acquisition, onboarding and training processes. -
Corporate Communications TraineeEpal – Empresa Portuguesa Das Águas Livres, Sa Oct 2007 - Mar 2008Lisboa, Portugal
Maria De Castro Skills
Maria De Castro Education Details
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Executive Mba
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Business Innovation Internacional Week, New York -
Japanese Management International Week, Tokyo -
Excelling In Leadership International Week, Lisbon
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Pgl - Management And Leadership Program
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Communication And Media Studies
Frequently Asked Questions about Maria De Castro
What company does Maria De Castro work for?
Maria De Castro works for Aese Business School
What is Maria De Castro's role at the current company?
Maria De Castro's current role is Senior Business Development Consultant.
What is Maria De Castro's email address?
Maria De Castro's email address is ma****@****ail.com
What schools did Maria De Castro attend?
Maria De Castro attended Aese Business School, Iese Business School, Meiji University, Iese Business School, Aese Business School, Universidade Católica Portuguesa.
What are some of Maria De Castro's interests?
Maria De Castro has interest in Professional Networking, International Travel, Sustainability, Human Resources Management, Economic Empowerment, Education, Art, Training, Reading, New Technologies.
What skills is Maria De Castro known for?
Maria De Castro has skills like Corporate Communications, Strategy, Portuguese, Organizational Development, Team Leadership, Leadership, Talent Management, Team Management, Project Management, Management, Change Management, Human Resources.
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Maria Luiza de Castro
Lisbon
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