Maria Delle Donne Email & Phone Number

Roma, Lazio, Italia

• Go to market strategy: promotions, communication, web & social media management and content creation, launch plan for the software solutions and media agency websites• Management of marketing campaigns (online and offline)• Communicate with industry professionals and influencers via social media to create a strong network• Events and fairs organization: project managing and press release

Napoli, Campania, Italia

• Go to market strategy: promotions, communication, web & social media management and content creation• Launch of the e-commerce platform www.yourelab.com , the first e-commerce platform in Italy to sell diagnostic and biochemist test to B2C market• Management of corporate and product marketing campaigns (online and offline)• Events and fairs organization: project managing and press release• Marketing team management and creation

Milano, Italia

• Go to market strategy: promotions, communication, web & social media content creation, launch plan for the new IoT (Internet of Things) technologies and solutions • Management of international and national marketing campaigns (online and offline)• Tracking and analyzing campaign costs, performance and ROI to determine effectiveness in meeting lead and conversion targets• Events and fairs organization: project managing and press release

Roma, Italia

• Planning and management of marketing offline campaigns to drive brand awareness and customer acquisition (radio, newspapers, OOH advertising, sponsorship) • Lead Generation process implementation to achieve marketing qualified lead and pipeline targets• Defining the marketing offline strategy and managing its rollout across Italy in close coordination with the country manager• Tracking and analyzing campaign costs, performance and ROI to determine effectiveness in meeting lead and conversion targets• B2B Alliances & Agreements• Developing of innovative co-marketing strategies with our content partners

Roma, Italia

• Management of national and local mktg campaigns (online and offline)• Lead Generation process implementation• A/B Testing Control• Reporting activity

Roma, Italia

• Italian and foreign fashion markets analysis.• Preparing of promotional material following the company’s marketing strategy.• Coordinating the advertising campaigns by contacting the model and photographer agencies, choosing location for the events, assisting the head designer in the selection of the final ADV material, analysing the best solution for the launch of the campaign (web, press, radio or TV).• Overseeing the results of campaigns to determine their effectiveness• Supporting Italian and foreign franchisee and multibrand partners located in Europe and Asia on: - growth of the brand in the local area through marketing initiatives as promotions, special offers and discounts, special events and invitations.- training of the store staff through marketing material as store manager manual, VM manual andcollection presentations folder created using Adobe InDesign Programme and with the VM departmentcoordination.• Customer Relationship Management• Events organization: project managing and press release.• Monitoring the website and social networks.

Chicago, Stati Uniti

Trade fair, press conferences and events organization to promote Italian companies and the “Made in Italy” products in the Midwest Area of United States with special focus on the Chicago area.

Washington D.C., Stati Uniti

• Managing and contributing to the publication of well-researched policy articles and press releases on the inter – American relationship.• Coordinating all high-profile meetings for the Director and other staff member

Master'S Degree, International Relations And Affairs

Amerigo Program (American Experience And Research In Global Organizations), Washington Dc, Usa, Business Management

Seminars on: business strategy, business plan, business communication,business agreements, etc.

Bachelor'S Degree, Political Science

Erasmus Scolarship