Maria Castrillo

Maria Castrillo Email and Phone Number

Communications and Partnerships Coordinator @ Give Something Back to Berlin e.V.
Berlin, DE
Maria Castrillo's Location
Berlin, Berlin, Germany, Germany
About Maria Castrillo

Hey there! I'm a Marketing Specialist with over 5 years of experience across three diverse markets: El Salvador, the United States, and Germany. I thrive on crafting impactful marketing and communication strategies that drive brand awareness, engagement, and growth. Highly adaptable, I'm proficient in strategy development, social media, and content planning.I'm fluent in Spanish and English, and I'm currently on a mission to conquer German—it's a work in progress, but I'm getting there!A big personal achievement: I recently rallied my friends to start a scholarship fund to help kids in El Salvador access education— and to date we've donated over $8,000!

Maria Castrillo's Current Company Details
Give Something Back to Berlin e.V.

Give Something Back To Berlin E.V.

View
Communications and Partnerships Coordinator
Berlin, DE
Website:
gsbtb.org
Employees:
11
Maria Castrillo Work Experience Details
  • Give Something Back To Berlin E.V.
    Communications And Partnerships Coordinator
    Give Something Back To Berlin E.V.
    Berlin, De
  • Ooblee
    Content Editor And Marketing Assistant
    Ooblee Mar 2023 - May 2024
    Berlin, Germany
    • Implemented brand strategies aligned with ooblee’s vision, driving brand consistency and recognition.• Curated content for the ooblee app; increased user engagement and user registration. • Managed performance marketing initiatives such as in-app messages achieving a 15% reengagement rate.• Analyzed Google Analytics reports with actionable insights to improve marketing strategies.• Supported in the creation and execution of the marketing plan for social media channels.
  • Fepade El Salvador
    Marketing & Communications Specialist
    Fepade El Salvador Jan 2020 - Jan 2023
    San Salvador, El Salvador
    • Implemented e-mail marketing platform for monthly newsletters with Mailchimp.• Achieved strong social media presence across Facebook, Instagram, Twitter, and other key sites, leading to more than a 70% increase in followers and 90% increase in brand awareness.• Executed marketing strategies in collaboration with the sales team achieving an increase of over 40% in sales through Meta Ads within the first 3 months. • Researched SEO keywords and optimized website content, leading to top placement in Google Search for educational courses.• Created marketing and communication materials for better digital presence, including one-pagers, success stories, newsletters and presentations.
  • Glasswing International
    Marketing Communications Assistant
    Glasswing International Jun 2018 - Dec 2019
    El Salvador
    • Participated in and covered events for Glasswing, USAID projects, and the US Embassy.• Crafted, translated, and refined bilingual communication materials in English and Spanish, enhancing clarity for a diverse audience and increasing engagement rates by 40% across digital platforms.• Led the most successful fundraising campaign of the year for Giving Tuesday, raising $6,000 in 24 hours, via Mailchimp.
  • Lula Mena
    International Marketing Coordinator
    Lula Mena May 2017 - Jan 2018
    San Salvador, El Salvador
    • Manage relationship with international clients • Manage all exportations and webpage for the company • Attend trade-shows and facilitate communication pieces • Assist in content creation and captions for Social Media pages • Enhance the brand and develop communiction strategies. • Develop and implemented annual international plan
  • Memorial Hermann Health System / Ramon Miró M.D Pa
    Bilingual Marketing Coordinator
    Memorial Hermann Health System / Ramon Miró M.D Pa May 2016 - May 2017
    Houston, Texas Area
    • Evaluate, develop, and implement the annual communications plan through various platforms (i.e. print, web, social media, etc.)• Coordinate and manage web presence.• Develop, enhance, and manage the practice’s brand and reputation.• Identify and develop branding initiatives as well as internal and external communications opportunities.• Develop communication strategies for additional communications platforms.• Respond to inquiries and serve as liaison with other departments for the resolution of day-to-day administrative and operational issues.• Help translate and explain what information means to patients and how it can be used.• Enhance the brand and represent the practice to prospective referral sources, new patients, professional associations, media, and other external sources.• Research and identify any new and potential target markets and/or referral sources• Perform all of the above responsibilities in both Spanish and English
  • Blue Cross And Blue Shield Of Louisiana
    University Relations And Outreach Intern, Hr
    Blue Cross And Blue Shield Of Louisiana Feb 2016 - Apr 2016
    Baton Rouge, Louisiana Area
    • Scheduling and coordinating of interviews, program, and outreach events • Organizing the Generation Blue Intern Program recruitment materials, orientation, activities and recapping events. • Maintaining Share Point site by uploading and updating program and candidate documentation.• Developing Intern Candidate Pipeline applicable to company’s internal Divisions• Creating an internal and external Social Media and Branding Campaign for the Generation Blue Program• Facilitate communication pieces for recruitment efforts with colleges & university faculty members and intern applicants• Research Military Veteran and IWD Hiring Events for URO Participation
  • Louisiana State University
    Spanish/French Tutor
    Louisiana State University Aug 2014 - Dec 2014
    Baton Rouge, Louisiana Area
    • Tutored students at Louisiana State University in Spanish and French• Developed communication skills and built relationships with tutees• Adapted to different ways of teaching and learning to fit with every tutee• Increased my knowledge in topics in order to be able to help students
  • Permanent Mission Of El Salvador To The United Nations
    Marketing Intern
    Permanent Mission Of El Salvador To The United Nations Jun 2014 - Jul 2014
    New York, Ny
    • Translated documents from English to Spanish and viceversa • Assisted Communications Director in updating Social Media and magazine• Composed articles regarding issues discussed in meetings at United Nations• Created business cards for some of the employees

Maria Castrillo Education Details

Frequently Asked Questions about Maria Castrillo

What company does Maria Castrillo work for?

Maria Castrillo works for Give Something Back To Berlin E.v.

What is Maria Castrillo's role at the current company?

Maria Castrillo's current role is Communications and Partnerships Coordinator.

What schools did Maria Castrillo attend?

Maria Castrillo attended Berlin School Of Business & Innovation (Bsbi), Louisiana State University, American School Of El Salvador.

Who are Maria Castrillo's colleagues?

Maria Castrillo's colleagues are Joe Marshall, Àngela Mora Euler, Mine Nang, Rashin Rejaei Mardakhi, Lucie Wirz.

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