Maria Elysia Nunes Nápoles Moreira

Maria Elysia Nunes Nápoles Moreira Email and Phone Number

Gestão de Conteúdo e Comunicação Institucional @ OMZ
State of São Paulo, Brazil
Maria Elysia Nunes Nápoles Moreira's Location
São Paulo, São Paulo, Brazil, Brazil
Maria Elysia Nunes Nápoles Moreira's Contact Details

Maria Elysia Nunes Nápoles Moreira personal email

About Maria Elysia Nunes Nápoles Moreira

Communication and Marketing. Strategic and tactical planning and content management, operations, events, corporate and promotional campaigns and image management of brands, products and services in online and offline media. Creation and monitoring of briefings and schedules, coordination of suppliers and internal and external teams, budget and quality control and trend analysis of online behavior in owned media, with a focus on improving traffic and user journey and in the macro environment and community management, listening and lead generation and opportunities. Graduated in Advertising with specialization in Digital Communication, fluent Portuguese and English and advanced Spanish.

Maria Elysia Nunes Nápoles Moreira's Current Company Details
OMZ

Omz

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Gestão de Conteúdo e Comunicação Institucional
State of São Paulo, Brazil
Website:
omz.ag
Employees:
56
Maria Elysia Nunes Nápoles Moreira Work Experience Details
  • Omz
    Gestão De Conteúdo E Comunicação Institucional
    Omz
    State Of São Paulo, Brazil
  • Omz
    Digital Strategy, Content And Media
    Omz Oct 2020 - Present
    São Paulo, São Paulo, Brasil
    - Coordenação e gestão de equipes multidisciplinares e fornecedores.- Desenvolvimento e implementação de estratégias de conteúdo e ativação digitais em integração com planejamento de marca e objetivos de negócios.- Gestão e execução operacional de campanhas digitais com diferentes focos e KPIs. (concepção, briefing, integração, delegação, acompanhamento, otimização, controle de orçamento e reportes)- Definição, acompanhamento, análise e reportes de KPIs em diferentes projetos e com… Show more - Coordenação e gestão de equipes multidisciplinares e fornecedores.- Desenvolvimento e implementação de estratégias de conteúdo e ativação digitais em integração com planejamento de marca e objetivos de negócios.- Gestão e execução operacional de campanhas digitais com diferentes focos e KPIs. (concepção, briefing, integração, delegação, acompanhamento, otimização, controle de orçamento e reportes)- Definição, acompanhamento, análise e reportes de KPIs em diferentes projetos e com objetivos variados. Testes para melhorias e ações data-driven.- Desenvolvimento de estratégias de SEO e otimizações contínuas e progressivas com resultados comprovados. Show less
  • Selfemployed
    Translation Specialist
    Selfemployed Jan 1997 - Present
    Translation, version, localization and interpretation of multimedia content for different areas, markets and sciences. Simultaneous and Consecutive interpretation at meetings, fairs, events, visits and FamTrips with groups and individuals.Some clients: Calvin Klein, WalMart, DuPont, Editora Abril, Procter & Gamble, C&A, Sabesp, Orsa Florestal, Fibria, Syngenta, Toshiba, Cirque Du Soleil, Cooper Cameron, Grupo Iguatemi, Toyota, SESC, Pampers, among others.
  • Agência Storybrand
    Strategy And Content Coordinator
    Agência Storybrand Jan 2018 - Apr 2020
    São Paulo, São Paulo, Brazil
    Responsible for planning online and offline communication strategies with definition of marketing and media mix, target, KPIs, as well as tactical plan to achieve the objectives set for communication and business:● Management of teams focused on: community management, monitoring, content and copywriting, video, design, development, programming, media and activation, among others;● Content and operation planning and management;● Monitoring and ensuring message alignment in on/offline… Show more Responsible for planning online and offline communication strategies with definition of marketing and media mix, target, KPIs, as well as tactical plan to achieve the objectives set for communication and business:● Management of teams focused on: community management, monitoring, content and copywriting, video, design, development, programming, media and activation, among others;● Content and operation planning and management;● Monitoring and ensuring message alignment in on/offline and hybrid campaigns and actions;● Monitoring of technologies, networks and news to monitor opportunities and threats for all agency clients, as well as active and passive proposals for prospects and clients development; ● Definition and implementation of brand strategy and positioning in the owned and paid media;● Development, implementation and monitoring of SEO and SEM strategy;● Leading of weekly meetings and daily touch points with the main stakeholders and employees involved in the accounts;● Planning, execution and monitoring of media plans, as well as alignment between content and media;● Definition and monitoring of measurable reach and engagement KPIs;● Continuous optimization of performance and promotion of always on and promotional campaigns, as well as their alignment with offline media and KPIs; ● Development and monitoring of digital strategy involving portals and main social networks, in addition to Always-on and promotional campaigns;● Periodic presentation of reports and results (in person and remote). Show less
  • Agência Dreamone
    Digital Media Coordinator
    Agência Dreamone Nov 2015 - Dec 2017
    São Paulo
    Responsible for the management of all institutional and on and offline brand campaigns content, as well as for the development and alignment of 360º planning:● Management of community management team, including listening for decision making, support in crisis prevention, monitoring of opportunities and alignment between communication and clients’ costumer services;● Analysis and periodic alignment of planned versus executed actions, in addition to monitoring results and alignment with… Show more Responsible for the management of all institutional and on and offline brand campaigns content, as well as for the development and alignment of 360º planning:● Management of community management team, including listening for decision making, support in crisis prevention, monitoring of opportunities and alignment between communication and clients’ costumer services;● Analysis and periodic alignment of planned versus executed actions, in addition to monitoring results and alignment with the market and objectives;● Definition and implementation of brand strategy and positioning in the main own and paid channels;● Promotion of meetings with the main digital players, such as Google, LinkedIn and Facebook;● Planning, development, implementation and monitoring of SEO and e-CRM strategies;● Team management, as well as periodic brainstorms to encourage disruptive thinking, especially in accounts with a greater comfort zone;● Planning, monitoring, adjusting and reporting of media campaigns;● Periodic presentation (in person and remote) of reports and results, as well as proposals for continuity and development of performance of the clients. Show less
  • The Heart Corporation
    Senior Digital Media Consultant
    The Heart Corporation Feb 2015 - Aug 2015
    São Paulo Area, Brazil
  • Grupo Mtcom
    Senior Digital Strategy Analyst
    Grupo Mtcom Jan 2012 - Dec 2014
    São Paulo Area, Brazil
  • Update Or Die
    Updater
    Update Or Die 2010 - Oct 2012
  • Polvora! Comunicação
    Social Media Analyst
    Polvora! Comunicação Oct 2010 - Jan 2012
  • Grupo Tv1
    Junior Communication Analyst
    Grupo Tv1 Feb 2008 - Oct 2010
  • F/Nazca Saatchi & Saatchi
    Digital Media Consultant
    F/Nazca Saatchi & Saatchi Apr 2010 - Sep 2010

Maria Elysia Nunes Nápoles Moreira Skills

Digital Media Social Media Blogging Digital Strategy Digital Marketing Online Advertising Social Media Marketing Marketing Strategy Advertising Marketing Communications Corporate Communications Online Marketing Web Analytics Marketing Google Analytics Email Marketing

Maria Elysia Nunes Nápoles Moreira Education Details

Frequently Asked Questions about Maria Elysia Nunes Nápoles Moreira

What company does Maria Elysia Nunes Nápoles Moreira work for?

Maria Elysia Nunes Nápoles Moreira works for Omz

What is Maria Elysia Nunes Nápoles Moreira's role at the current company?

Maria Elysia Nunes Nápoles Moreira's current role is Gestão de Conteúdo e Comunicação Institucional.

What is Maria Elysia Nunes Nápoles Moreira's email address?

Maria Elysia Nunes Nápoles Moreira's email address is ly****@****ail.com

What schools did Maria Elysia Nunes Nápoles Moreira attend?

Maria Elysia Nunes Nápoles Moreira attended Trevisan Escola De Negócios, Universidade De Taubaté.

What skills is Maria Elysia Nunes Nápoles Moreira known for?

Maria Elysia Nunes Nápoles Moreira has skills like Digital Media, Social Media, Blogging, Digital Strategy, Digital Marketing, Online Advertising, Social Media Marketing, Marketing Strategy, Advertising, Marketing Communications, Corporate Communications, Online Marketing.

Who are Maria Elysia Nunes Nápoles Moreira's colleagues?

Maria Elysia Nunes Nápoles Moreira's colleagues are Maria Helena Neves, Kauê Delvequio, Alencar Botari, Bruna Trojan, Free Zayda, Felipe Higashi, Vinicius William.

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