María Fernanda González Estrada
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María Fernanda González Estrada Email & Phone Number

Head of Marketing at Caliente Interactive
Location: Tijuana, Baja California, Mexico 7 work roles 7 schools
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Current company
Caliente Interactive
Role
Head of Marketing
Location
Tijuana, Baja California, Mexico
Company size
114 employees

Who is María Fernanda González Estrada? Overview

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Quick answer

María Fernanda González Estrada is listed as Head of Marketing at Caliente Interactive, a with 114 employees, based in Tijuana, Baja California, Mexico. AeroLeads shows a matched LinkedIn profile for María Fernanda González Estrada.

María Fernanda González Estrada previously worked as Digital Marketing Specialist at Pronto Products Co. and Digital Marketing Intern at Inka Marketing Estratégico 360º. María Fernanda González Estrada holds Master Of Business Administration (Mba), 84 from Universidad Camilo José Cela.

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Email format at Caliente Interactive

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Caliente Interactive

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Profile bio

About María Fernanda González Estrada

Experienced and creative Head of Marketing, with over 8 years of experience effectively managing marketing projects from conception to completion, with extensive experience developing, maintaining, and running successful marketing campaigns to increase sales and overall company metrics. Expert in planning and overseeing digital, print, out-of-home, and OpenTV marketing campaigns. Analytical and result-oriented, I'm determined to make a statement presence where I go. Sports, gambling, and betting experience. Love Sports! Very productive and determined, doing what I love. Contact details: mafer.glez21@gmail.com

Current workplace

María Fernanda González Estrada's current company

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Caliente Interactive
Caliente Interactive
Head of Marketing
tijuana, baja california, mexico
Website
caliente.mx
Employees
114
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7 roles

María Fernanda González Estrada work experience

A career timeline built from the work history available for this profile.

Head Of Marketing

Current
Caliente Interactive

Tijuana

-Managing relationships with external partners, vendors, media, agencies, etc.-Managing all digital marketing strategies (paid media and affiliate campaigns).-Acquisition and Performance campaigns.-Print media and OOH buyer.-Optimization of all marketing campaigns. -Track, manage, and optimize all digital campaigns.-Measuring the effectiveness of marketing projects, ROI, and KPIs. -Managing Digital media partners (sports sites, sports teams and clubs, and news media). -Developing and managing advertising campaigns thru all media (Print, Digital, OOH, etc).-Managing the marketing budget. -Collaborate with in-house creative team and external agencies.-Sports Marketing, gambling, and Sports betting experience.-Open TV media buying experience.

Feb 2016 - Present

Digital Marketing Specialist

Pronto Products Co.

Tijuana Area, Mexico

-E-commerce administrator. -Manage the Amazon buying page. -Social media. -Email marketing campaigns.

Nov 2015 - May 2016

Digital Marketing Intern

Inka Marketing Estratégico 360º

Madrid Area, Spain

- Email marketing campaigns- Affiliation campaigns- SEO and SEM -Google Analytics- APP development

Apr 2015 - Sep 2015

Marketing And Event Coordinator

Baja Seafood Expo A.C.

Ensenada Area, Mexico

-Manage the sell of the booths. -Coordinate the attendance of the exhibitors. -Manage and coordinate with the suppliers. -Social media.

Jul 2011 - Oct 2014

Senior Buyer

Bolsas Y Maletas De Ensenada

Ensenada Area, Mexico

-Buyer of all the suppliers of the company. -Import-Export.

Apr 2013 - Apr 2014

Internship In Marketing Department

Augen Optics

Ensenada Area, Mexico

Jan 2011 - Jul 2011
Team & coworkers

Colleagues at Caliente Interactive

Other employees you can reach at caliente.mx. View company contacts for 114 employees →

MR Margarita Ramirez Margarita Ramirez Colleague at Caliente InteractiveSurrey, British Columbia, Canada View → EC Elsa Cruz Arco Elsa Cruz Arco Colleague at Caliente InteractiveSan Francisco Lachigoló, Oaxaca, Mexico View → FV Fernando Vargas Fernando Vargas Colleague at Caliente InteractiveTijuana, Baja California, Mexico View → LG Lior Gross Lior Gross Colleague at Caliente InteractiveMexico City Metropolitan Area, Mexico View → JP Juan Pablo Estrada Bojorquez Juan Pablo Estrada Bojorquez Colleague at Caliente InteractiveTijuana, Baja California, Mexico View → ED Erick Daniel Sánchez Coronilla Erick Daniel Sánchez Coronilla Colleague at Caliente InteractiveMexico City, Mexico View → KO Keops Ortega Canedo Keops Ortega Canedo Colleague at Caliente InteractiveSan Diego, California, United States View → LC Luisa Cota Luisa Cota Colleague at Caliente InteractiveTijuana, Baja California, Mexico View → RS Ricardo Silva González Ricardo Silva González Colleague at Caliente InteractiveMexico City, Mexico View → RC Renee Carolina Torres Félix Renee Carolina Torres Félix Colleague at Caliente InteractiveTijuana, Baja California, Mexico View →
7 education records

María Fernanda González Estrada education

Education record

Google Partners Class

Diplomado, Diseño Digital

Centro De Estudios Universitarios Xochicalco

Photoshop InDesign Ilustrator Dreamweaver Wordpress

Licenciada, Administración En Mercadotecnia, 94

Cetys Universidad

Activities and Societies: Sociedad de Alumnos Organización del Congreso CIAN Especialidad en Publicidad

Bachelor Of Science (Bs), Business Administration, 94

City University Of Seattle

Activities and Societies: Summer Intensive in Seattle, WA and Summer Intensive in Prague, Czech Republic Double Degree

Study Abroad, Business/Commerce,

Essca

Activities and Societies: French Classes

FAQ

Frequently asked questions about María Fernanda González Estrada

Quick answers generated from the profile data available on this page.

What company does María Fernanda González Estrada work for?

María Fernanda González Estrada works for Caliente Interactive.

What is María Fernanda González Estrada's role at Caliente Interactive?

María Fernanda González Estrada is listed as Head of Marketing at Caliente Interactive.

Where is María Fernanda González Estrada based?

María Fernanda González Estrada is based in Tijuana, Baja California, Mexico while working with Caliente Interactive.

What companies has María Fernanda González Estrada worked for?

María Fernanda González Estrada has worked for Caliente Interactive, Pronto Products Co., Inka Marketing Estratégico 360º, Baja Seafood Expo A.C., and Bolsas Y Maletas De Ensenada.

Who are María Fernanda González Estrada's colleagues at Caliente Interactive?

María Fernanda González Estrada's colleagues at Caliente Interactive include Margarita Ramirez, Elsa Cruz Arco, Fernando Vargas, Lior Gross, and Juan Pablo Estrada Bojorquez.

How can I contact María Fernanda González Estrada?

You can use AeroLeads to view verified contact signals for María Fernanda González Estrada at Caliente Interactive, including work email, phone, and LinkedIn data when available.

What schools did María Fernanda González Estrada attend?

María Fernanda González Estrada holds Master Of Business Administration (Mba), 84 from Universidad Camilo José Cela.

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