Maria Fernanda Zafra Zambrano Email & Phone Number

Mexico City, Mexico

Social Media Manager for Ana Victoria García CEO of Victoria147•Led the transformation of the CEO’s personal Instagram, positioning her as an opinion leader by researching trends, creating, and executing a content calendar; growing the account following from 108k to 124k followers.•Participated in creating the art direction for VictoriaFest 2024 (a festival for women entrepreneurs in Mexico), developing the look and feel, user experience and creating an art guide for the production and marketing teams; this was the festival's most attended and media-covered edition.•Created the LinkedIn editorial strategy for Ana Victoria García; writing opinion articles aligned with the brand's message and connected to trending topics; achieving recognition as LinkedIn's Top Voice in Entrepreneurship and tripling the number of followers.•Optimized the content schedule for the podcast "Más Cabrona que Bonita" by implementing strategies and analyzing the performance of different formats; increasing the podcast’s Instagram followers from 5k to 26k.•Restructured the production process for the podcast "Más Cabrona que Bonita," organizing production schedules and optimizing the format for titles and descriptions to improve search engine positioning.

Ciudad De México, México

Content designer for Ana Victoria García CEO •Participated in the conceptual and visual alignment of all content and products, creating a brand refresh and achieving recognition across various platforms: IG, LinkedIn, Facebook, Spotify.•Developed the brand for the podcast "Más Cabrona que Bonita"; designing a new cover and logo along with episode descriptions and titles, promoting brand recall on the podcast's own social networks.•Created original content to position the brand across different social media platforms, ensuring an engaging content calendar that ensured brand awareness across channels.

Bogotá, Distrito Capital, Colombia

Design Intern for the School of Management•Created content for the Master’s, MBA, and EMBA programs at the School of Management, used on social media and printed materials.•Provided photographic coverage for official events of the MBA, Master’s, and EMBA programs.

Bogotá, Distrito Capital, Colombia

-Helped guide students through their individual projects in one-on-on tutoring. -Organized and helped grading final projects.

Bogotá, Distrito Capital, Colombia

-Helped guide students in their first semesters through their individual projects in one-on-on tutoring. -Organized and helped grading final projects.

Bogotá, Capital District, Colombia

-Helped guide student projects to align with the class goals.

Bogota, D.C., Capital District, Colombia

Ayudar estudiantes en sus primeros semestres de la carrera, conceptualizando, dando tutorías personalizadas para resolver dudas sobre proyectos y temáticas de la clase. Ayudando a la calificación y organización de las entregas y notas finales.-Helped students in their first semesters with questions regarding the conceptualizing of their projects.-Helping organize and grade the class's final projects.

Bogotá, Distrito Capital, Colombia

-Help students with their individual projects (conceptualizing and developing) -Help with the set up and handling of studio equipment.-Giving feedback and grading final projects alongside the teacher.

-Help students with their individual projects (conceptualizing and developing) -Giving feedback and grading final projects alongside the teacher.