María Frade Roldán Email & Phone Number

Lausana, Vaud, Suiza

Lausana, Vaud, Suiza

Manage technical and adverse event complaint records using designated safety system(s) KPI monitoring and analysis Audit preparation: review and update documentation, organize audit preparation plan and follow up.Informs management of potential safety issues, emerging trends and/or concerns Key Performance IndicatorsApplies learnings from customer inquires and complaints to development projectsMaintain an understanding of information/data required to be collected for technical and AE complaints to assure compliance with regulations and directives.

• In charge of finding solutions to the different customer brand problems, collaborating on the development in different areas, especially in terms of the marketing and positioning projects; • Assisted the strategy team in the development of brand strategy for international clients (Ferrovial, AJE, Direct Seguros, among others);• Involved in a project for Brand repositioning of GMSM (Mahou – San Miguel group);• Supported the strategy teams in extensive market research and analysis across broad sectors of the Spanish and international market (Ramon Bilbao among other clients);• Assisted in the development of strategic brand valuations for Repsol and Iberdrola;• Supported the development of the “Best Spanish Brands” 2013 report;• Arranged and monitored all the marketing activities outsourced to Interbrand (monthly sales analysis, communication plan, events organization, yearly marketing plan) for the client Sandevid;

Madrid Y Alrededores, España

• Prepare Sales Report & Perform Monthly Sales analysis;• Quantitative and qualitative analysis of Trade Marketing promotional campaigns results. Support the company inthe implementation of several marketing campaigns;• Data collection and competitors information processing. Trend detection Research;• New product launch marketing strategy development;• Development of internal communication tools (mainly to support the sales team);• Monitoring of purchase order processes within company systems (SAP). Follow-up on the status of the Purchase Orders Materials in coordination with the sales department;• Support in developing the marketing plan and action plan. Contact with International Marketing;• Assisting in organising promotional events: Liaising on a daily basis with clients, customers and suppliers;• Support media communication activities (carrying out press releases, contact with advertising agencies, mediacampaign tracking etc.);• Development of brochures. Working with layouts in direct contact with the creative agency;• In-house market research to identify market requirements (preliminary stage of a new product). Continuouscontact with sales representatives;• Elaboration of Market data used for strategic purposes (Datavet, IFP, stocks, BW). Researcher;

Master In International Management

Licenciado, Ciencias Ambientales

Activities and Societies: Final Project (Thesis): Application of Controlling tools for the water demand in the area ʺComunidad de Regantes.