Prospect, pitch, and close brand partnership dealsBuild and maintain relationships with brands and agenciesCollaborate with internal teams to develop innovative campaign proposalsMonitor industry trends and identify new business opportunitiesTrack and report on sales performance metrics

Social Strategy○ Serve as an agency leader and subject matter expert for all functionsassociated with social media and content marketing○ Brainstorm innovative ideas and growth strategies to support brand andclient initiatives with a focus on storytelling, influencers, and customerengagement■ planning, strategy, and goal setting for all Social channels includingInstagram, Facebook, Pinterest, youtube, and Twitter○ Analyze, review, and report on the effectiveness of campaigns in an effortto maximize results○ Posting and Community Building○ Work closely with CRO on responding to RFP’s and creating proactiveproposals○ Oversee, contribute and participate in the development of marketingand creative strategies and visual/messaging concepts presented toclients, working collaboratively with agency staff to accomplish this. Thiscan range from developing a media strategy, tactical plan and creativerecommendations for full 360 campaigns to more targeted, single tacticinitiatives such as an influencer campaign, microsite, video or socialmedia campaign

-Build and maintain strong relationships with social influencers and small businesses on behalf of Baba Bags through collaborations and regular communication.-Create and present quality content to the rest of the social media team for re-posting on the Baba Bags Instagram, Tik Tok and related accounts. -Creating and setting forth marketing projects to boost sales.-Boost analytics for both consumer engagement and sales.-Constantly reviewed PR opportunities to determine any new influencer strategies or opportunities.

• Managed the social media accounts for the association (Instagram & Snapchat).• Managed and created content for weekly announcements and events, Instagram stories, and Instagram profile• Moderate and engage with user-generated content, messages and comments from students and respond to queries.• Planning publicity strategies and campaigns, gained 200 student followers within 3 months.• Managed emails and schedules, as well as staying organized on all ongoing projects.