Mariah Burton Nelson, Mph Email & Phone Number

Washington D.C. Metro Area

I'm resuming my writing career while adding graphic stories including A Wild Swim: Why Do We Take Foolish Risks?, available on amazon (2024). For more detail, see my website.

Washington D.C. Metro Area

• Oversee annual planning process for $40 million, 105-staff national association • Provide annual portfolio analyses (financial & other KPI’s) of 250 products to assess performance• Created a new-product-development framework, branded as the ASAE Focus Framework; wrote the first new-product development guidebook for associations (Focus on What Matters), along with a related chapter in Professional Practices, a core-CAE text. • Designed the ASAE Innovation LaunchPad, an original program to solve association challenges• Designed ASAE’s business analytics function to improve enterprise-wide decision-making• Conducted financial analysis that persuaded leaders to discontinue ASAE’s traditional tradeshow; co-created the Xperience Design Project, an innovative departure from traditional tradeshows• Co-created and oversee Idea Gen Team to expand staff’s innovation capacity, improve culture • Commissioned ASAE’s first Market Analysis to aid ASAE in decision-making• Deliver speeches, workshops, and consultations to ASAE’s board, staff, other associations • Responsible for two volunteer Leaders’ Retreats and first-phase centennial planning process• Orchestrated ASAE’s first Design Thinking Day and subsequent design-thinking experiences• Co-founded the Innovation Roundtable for association leaders committed to innovation

Reston, Va

Provided visionary executive leadership and management for professional society of 8,000 physical educators. Directed a staff of 9. Collaborated with sister-organizations that shared our mission. Raised millions of dollars to promote early childhood physical activity to give underprivileged children not only a "Head Start" but also a "Body Start." Evaluated successes; disseminated best practices.* Responsible for board relations, strategic planning, annual budget, staff of nine, membership, fundraising, and more for 8,000-member, $500K association• Co-wrote $12 million grant to found Head Start Body Start; wrote two other successful federal grants• Founded Par Three, an innovative consulting program that matched members with sponsors• Played key role in reorganizing five national associations into one (now Shape America)• Wrote Making Money on the Sidelines to teach business skills to members who freelance

Washington D.C. Metro Area

• Wrote 5 books published by William Morrow, Random House, Harcourt Brace, Harper Collins, etc. • Wrote articles (The New York Times, Newsweek, USA Today, Glamour, Redbook, etc.)• Wrote columns for Washington Post, Washington Business Journal, and Knight-Ridder/Tribune• Appeared on hundreds of TV and radio shows (Today, Good Morning America, Larry King Live, Dateline, Nightline, Donahue, Diane Rehm, Terry Gross, etc.)• Delivered about 50 keynotes each year to college, corporate, and other audiences

I served as a temporary director of AARP's speechwriting team, writing speeches myself for senior executives and supervising a team of 7 executive writers.

Wrote, solicited, and edited articles for national magazine founded by Billie Jean King.

France; New Jersey

Bachelor'S, Psychology

Activities and Societies: Mentored by the late Sandra Bem, who popularized the word "androgyny." Leading scorer and rebounder.

Masters, Public Health, Community Health Education

Education record

Bachelor'S Degree, Psychology

Bachelor'S Degree, Psychology