Curated social campaigns, strategies, and content calendars for over 10 worldwide brands.Managed agency’s social media team delivering effective, fast-paced results for clients.

Social Media Marketing expert creating content and strategies for some of the world's best audio brands.

As a digital media specialist, I was responsible for managing content, analytics and overall strategy of three worldwide accounts. • Actively craft creative posts, stories, and editorial calendars leading to over 1500+ posts yearly. • Oversee and monitor all content from Facebook, Twitter, Instagram, and Snapchat. • Actively research the newest marketing mobile trends to adapt ongoing digital change to our brands. • Establish artist/networking relations with influential… Show more As a digital media specialist, I was responsible for managing content, analytics and overall strategy of three worldwide accounts. • Actively craft creative posts, stories, and editorial calendars leading to over 1500+ posts yearly. • Oversee and monitor all content from Facebook, Twitter, Instagram, and Snapchat. • Actively research the newest marketing mobile trends to adapt ongoing digital change to our brands. • Establish artist/networking relations with influential clientele to become brand ambassadors. • Seek partnerships and attend relevant events with music industry leaders. • Using Social Studio, created weekly Engagement Analysis on all brands measuring overall KPI's and target goals. Show less

As a member of the retail sales division, I managed my team with organization and proper planning to keep our store department looking its best and performing our best. • Provided clients with the accurate musical knowledge to increase sales, earning top 3 monthly. • Actively called and emailed clients, while maintaining all in-store and online sales goals.

During my time as a consultant, I worked closely with the social media team to teach best practices, creative planning, and overall strategy execution. • Taught basic social media principles to the marketing team, leading to worldwide account growth. • Prepared analytic reports and monthly updates to VP of marketing • Using proper social media tags, leveraged the brand’s overall reach on daily posts.

On-site business to consumer marketing for Radio Disney.

As part of the Enlighten Apprentice Program, I was responsible for writing digital content such as: email newsletters, banner ads, blogs, and social media. I also worked alongside the social media team to develop analytic reports and Facebook research for current/potential clients. • Developed marketing content for all channels, contributing to overall brand awareness. • Assisted in leveraging Kao USA Brands: John Frieda, Jergens, and Ban. • Managed the content calendar for… Show more As part of the Enlighten Apprentice Program, I was responsible for writing digital content such as: email newsletters, banner ads, blogs, and social media. I also worked alongside the social media team to develop analytic reports and Facebook research for current/potential clients. • Developed marketing content for all channels, contributing to overall brand awareness. • Assisted in leveraging Kao USA Brands: John Frieda, Jergens, and Ban. • Managed the content calendar for Presbyterian Health Services and reported analytics. Show less

Responsibilities included developing content for landing pages, digital content, and social media community as well as account management. I also worked on building ad campaigns through key word targeting and Google Analytics to produce high performing landing pages for current/potential clients. As an internship coordinator, I managed 20 interns from across the U.S. all from digital platforms- Skype, Google Hangout, and Gchat. During this program, I led courses on basic instructions of SEO and… Show more Responsibilities included developing content for landing pages, digital content, and social media community as well as account management. I also worked on building ad campaigns through key word targeting and Google Analytics to produce high performing landing pages for current/potential clients. As an internship coordinator, I managed 20 interns from across the U.S. all from digital platforms- Skype, Google Hangout, and Gchat. During this program, I led courses on basic instructions of SEO and writing landing pages as well as writing and proofreading tests. Show less

My responsibilities as a copywriter intern at SMZ included writing content for print ads, radio, and digital. Worked with the creative team to execute strategies and meet all clients needs. Active Brands: The Michigan Lottery, Detroit Red Wings, Detroit Tigers, Taubman Co, SVS Vision, and the Michigan Dental Association

Responsible for writing and editing landing pages for different clients. I was also an active event blogger and worked with the account and creative team to meet each expectation of clients. In addition, I gained Google Adwords and Keyword Analytics knowledge by writing each content page needed.

As a staff reporter, I wrote feature stories and news stories for activities and events occurring on the campus of Central Michigan University. I was also the lead writer for the Theater, where I wrote reviews on plays in production.