I accelerate and sustain profitable growth, engage with thought leadership, execute on strategic initiatives, utilizing data assets and broad business acumen, to uncover opportunities in the consumer and retail landscape, and deliver success with ROI.20+ years advising CPG and Softline brands and retail clients on strategy and execution, in sales, marketing, merchandising, media, and innovation, leveraging collaboration with cross functional internal | external teams to drive Omnichannel, Ecommerce, DTC growth and mitigate risk. Track record of P&L management, delivering top line and bottom line growth, measurable market share and HHP impact, across diverse sectors and categories, first as a CPG brand sales and marketing executive, selling across all traditional retailers, pivoting to CPG and Softlines market research, market intelligence as client success, consumer insights, media activation team lead. Excel at elevating relationships, delivering to stakeholders, understanding need, providing appropriate solutions, demonstrating value, moving customers and clients from awareness to adoption and retention, grasping complex concepts and articulating in simple yet powerful language. Client and consumer centric, with unique, deep knowledge in FMCPG, women’s health, personal care, VMS, beauty, apparel, footwear and retailers. Passionate about helping internal | external teams understand consumers, loyalty, markets, and competitors, driving innovation, full funnel marketing strategies, customer acquisition, KPI’s, empowering clients to make data-driven decisions.