Mariale Hernández Email & Phone Number

Argentina

Argentina

Argentina

Australia

During my time at Ordior, I had the opportunity to expand my knowledge of the entertainment industry within an international team (Australia and Argentina), representing and communicating for international music houses such as Blue Pie Records, DJ Central TV, and Planet Blue Pictures.My main tasks included:-Branding development and brand guidelines for entertainment companies and artists such as Dave Evans (AC/DC), Blue Pie Records, DJ Central TV, Key Loch, among… Show more During my time at Ordior, I had the opportunity to expand my knowledge of the entertainment industry within an international team (Australia and Argentina), representing and communicating for international music houses such as Blue Pie Records, DJ Central TV, and Planet Blue Pictures.My main tasks included:-Branding development and brand guidelines for entertainment companies and artists such as Dave Evans (AC/DC), Blue Pie Records, DJ Central TV, Key Loch, among others.-Creating content for multiple platforms (LinkedIn, Facebook, Instagram, Twitter, Spotify, and YouTube) for the lineup of internal artists.-Reporting and analysis of metrics.-Writing content in English for digital platforms.-Managing and optimizing internal and external projects (Basecamp and Monday). Show less

Argentina

After a period of 1 year in the role of Community Manager and Content Creator, I had the opportunity to expand and evolve into the roles of Social Media Manager and Content Manager, allowing me to contribute to my previous tasks from a closer perspective to management.My new tasks were focused on:-Developing proposals for strategic sales content for events such as Hot Sale, Cyber Monday, Black Friday, among others.-Creating Brand Awareness campaigns such as "Back to School" for… Show more After a period of 1 year in the role of Community Manager and Content Creator, I had the opportunity to expand and evolve into the roles of Social Media Manager and Content Manager, allowing me to contribute to my previous tasks from a closer perspective to management.My new tasks were focused on:-Developing proposals for strategic sales content for events such as Hot Sale, Cyber Monday, Black Friday, among others.-Creating Brand Awareness campaigns such as "Back to School" for Simball and Crayola Argentina, -where we included the participation of Maxi Influencers like Flor Bertoti, among others, with interactive activities to connect their communities with the brands.-Creative direction of product photoshoots and production of vertical content (Reels and TikTok).-Assisting the directors of MUCHO Lab with briefs for new clients. Show less

Argentina

I worked as a Community Manager & Content Creator for accounts such as Crayola, Simball, GeekSpot, and Sony Center.My main tasks were:-Maintaining direct communication with clients.-Generating monthly content calendars for the accounts (Instagram and Facebook).-Scheduling approved content in advance.-Creating reports on the results of organic content and ads.-Assisting in the production of photographic and audiovisual content for the assigned brands.-Assisting in… Show more I worked as a Community Manager & Content Creator for accounts such as Crayola, Simball, GeekSpot, and Sony Center.My main tasks were:-Maintaining direct communication with clients.-Generating monthly content calendars for the accounts (Instagram and Facebook).-Scheduling approved content in advance.-Creating reports on the results of organic content and ads.-Assisting in the production of photographic and audiovisual content for the assigned brands.-Assisting in the development of proposals for Brand Awareness campaigns and e-commerce events such as Hot Sale, Cyber Monday, Black Friday, etc. Show less

Argentina

The time I worked at Más54 was very enriching for my role as a Community Manager as I had the opportunity to delve into markets in Paraguay, Uruguay, Chile, and Bolivia through content strategy for brands such as Éccole, La gotita, and Poxipol, products of the company FENEDUR S.A., who were my clients for 3 years and 6 months.My tasks included:Creating monthly content calendars for Instagram, Facebook, and Twitter.Direct communication with the client to propose ideas and… Show more The time I worked at Más54 was very enriching for my role as a Community Manager as I had the opportunity to delve into markets in Paraguay, Uruguay, Chile, and Bolivia through content strategy for brands such as Éccole, La gotita, and Poxipol, products of the company FENEDUR S.A., who were my clients for 3 years and 6 months.My tasks included:Creating monthly content calendars for Instagram, Facebook, and Twitter.Direct communication with the client to propose ideas and receive feedback on content and/or strategies.Scheduling content using Metricool and Meta Business Suite.Community management through digital platforms.Creating monthly result reports for each brand in their respective markets.Creating content for email marketing. Show less

Maracaibo, Venezuela

I began as a Community Manager at NYX Cosmetics Venezuela, but over time, I became involved in other areas such as creating B2C activation strategies, producing photographic, audiovisual, and graphic content, and generating content for blogs and email marketing.My tasks included:-Scheduling monthly content ideas to promote products and services.-Producing content from copywriting to design, photography, video, etc.-Publishing approved content and maintaining communication… Show more I began as a Community Manager at NYX Cosmetics Venezuela, but over time, I became involved in other areas such as creating B2C activation strategies, producing photographic, audiovisual, and graphic content, and generating content for blogs and email marketing.My tasks included:-Scheduling monthly content ideas to promote products and services.-Producing content from copywriting to design, photography, video, etc.-Publishing approved content and maintaining communication with the community built on Instagram and Facebook.-Generating B2C activation proposals to promote the brand in shopping malls where official stores were located.-Covering sponsored events or events created by the brand for digital content generation.Producing product, service, and branding campaign photoshoots. Show less

Licenciatura, Communication And Media Studies

Branding

Licenciada En Comunicación Social Mención Audiovisual