Mariam Iskander Email & Phone Number

-Worked on overall launch communication strategy for IQOS ILUMA. Manage all brand communication material for on ground, paid media, website, 3rd party ecommerce. Working closely with different channel stakeholders.- Communication startegy for IQOS expansion in Delta and Canal cities. Developing relevant communication for building awareness of the brand outside Cairo.-Elevating global toolboxes with market specific local executions and obtaining global approvals for… Show more -Worked on overall launch communication strategy for IQOS ILUMA. Manage all brand communication material for on ground, paid media, website, 3rd party ecommerce. Working closely with different channel stakeholders.- Communication startegy for IQOS expansion in Delta and Canal cities. Developing relevant communication for building awareness of the brand outside Cairo.-Elevating global toolboxes with market specific local executions and obtaining global approvals for deployment.- Analyze different research data and developing targeted communication for different consumer segments. Show less

Cairo, Egypt

- Develop 360 communication campaigns from brief stage till deployment for new product launches, promotional offers and occasional marketing- Work closely with Trade marketing team for on ground communication solutions- Launched and developed social media Strategy for Egypt & Levant cluster, working closely with local agencies to develop content for all social channels.

Cairo, Egypt

Worked on multiple branding projects such as Andiamo, Ironman Egypt, TownsKitchen Worked closely with account managers and copyrighters creating monthly social media content for multiple brands: Ayadina, Blaze, Andiamo, Barista etc.

Stuttgart, Germany

6-month Internship

Cairo Governorate, Egypt

Ba. Media And Communication Design

Graphic Design

Semester Abroad, September 2017- February 2018

Intended Major Film

Abitur, German High School Diploma