Mariana Ramos Email and Phone Number

www.hotelmoov.com

http://www.my-district.com/

• Monitor, measure and manage brand equity/strength• Increase brand awareness, relevant differentiation, value and accessibility• Develop and monitor brand plan progress; manage online campaigns• Brand messaging – tagline, campaign themes, ...• Manage the brand architecture, vision and maintain brand identity consistency• Anticipate and accommodate new brand identity needs• Restructure all 3 brand awareness• Manage online campaigns & CRM• Manage TV campaigns

• Monitor, measure and manage brand equity/strength• Increase brand awareness, relevant differentiation, value and accessibility• Develop and monitor brand plan progress; manage online campaigns• Brand messaging – tagline, campaign themes, ...• Manage the brand architecture, vision and maintain brand identity consistency• Anticipate and accommodate new brand identity needs

• Prepared a very well structured and budgeted marketing plan for the group and for each of the five existing hospitals to 2011´s year.• Prepared the opening of three new private hospitals.• Managed a team, promoted the brand, contacted with customers and suppliers, organized events inside and outside the hospitals and made the budgetary implementation of marketing plan.

• Planned the hospital´s opening through studying the competition and the environment inwhich the hospital was inserted, transforming the gaps into business opportunities.• Promoted the brand to the target audience, organized workshops and screenings, alwaysattending to the marketing budget.

• Analysed data bases, contributed to organise the department, responsible for checks andinvoices, prepared financial presentations for the Administration, dealed with suppliers andcomplaints.

• Supported the marketing director in the first edition of Cool magazine.• Updated the website.• Organized the Annual gathering of national and international clients of the company.