As Marketing Director for Castle Hospitality, my responsibilities include- Strategic Marketing Planning: Crafting and executing comprehensive marketing plans that align with business objectives and maximize ROI.- Brand Development: Building and enhancing brand identity to create strong market presence and loyalty.- Digital Marketing: Leveraging SEO, SEM, social media, and content marketing to reach and engage target audiences.- Revenue Management: Utilizing data-driven insights to optimize pricing strategies and increase profitability.- Guest Experience: Enhancing customer journeys through personalized and impactful marketing initiatives.- Cross-functional Leadership: Collaborating with sales, operations, and finance teams to ensure cohesive and effective marketing efforts.- Event Management: Planning and executing high-impact events and promotions to drive brand awareness and engagement.

- Plans & directs the execution of corporate, social and private events (summer meetings, holiday parties, rehearsal dinners, birthday parties, launch parties & pop up events ) for prestigious clients, ranging in size from 12-500.- Creates unique and engaging content for a range of social media platforms including Facebook, Instagram, Twitter & Tik Tok to our 30k followers and counting.-Generates sponsorship content and brand partnerships with related influencers and partnering entities to enhance marketing objectives.- Creates content for email marketing campaigns using iContact and HTML, to increase customer base and in house promotions

As Director of Social & Friendship, my responsibilities included:- Member of Cardinal Cabinet, working with other sisters under my committee- Organized social and service mixers with other Greek and Loyola organizations- Planned & executed our Fall and Spring formal events

As an intern at Lana Unlimited, my responsibilities included: - Increased sales by creating new, digital marketing media- Managed national accounts in the luxury retail market- Developed a competent understanding of e-commerce and the importance of fashion marketing- Delivered personalized service to luxury retailers and independent customers - Assisted in inventory management, client orders and shipments

As a sale associate at Anthropologie, my responsibilities included: - Consulted with shoppers in search of fashion-forward apparel and accessories- Provided insight to customers about industry trends while delivering excellent and personalized customer service- Increased sales by merchandising an array of clothing, jewelry and home goods

As an intern at MKI, my responsibilities include:-Creating clip and track reports which entails gathered impressions for clients utilizing tools such as Meltwater, Quantcast, and Excel. -Drafting and sending out media alerts.-Writing press releases for upcoming events.-Pitching to a variety of media outlets.-Creating monthly original social media content for the agency and client pages and using publishing tools such as Hoot suite. -Updating and producing media lists for local and nationwide markets through organic research. -Brainstorming with executive team to develop strategic plans for clients.

As an intern at Citrifolia Advertising Agency, my responsibilities included:-Used my language skills to translate documents in English and Spanish-Drafted media buying plans for executive members.-Sat in on senior manager meeting, while assisting in designing marketing materials for existing and potential clients.-Demonstrated my attention to detail and organizational skills when planning and executing events.-Prioritized and handle multiple tasks and work well both independently and as a part of a team.

As a sales associate position at Justice & Brothers, my responsibilities included:-Maintained a proven record of boosting month-to-month sales figures by +10%.-Interacted with customers to identify their purchasing needs and directing them to the appropriate department.-Recommended additional products or cost-effective alternatives to enhance service and satisfaction.-Provided training to new employees to uphold company policies and sustain customer satisfaction.