Hands-on passionate marketing professional with over 10 years of experience in FMCG industry at local and multinational companies, and as a business owner during the last two years of my career. Strong background managing product categories at a local and regional level and a proven experience in brand development, strategic planning and communication strategies.Creative and proactive with numerous achievements in new product development, product launches, budget management and data analysis to drive revenue and brand awareness. I´m a results-oriented and self-driven professional, with confident communication and leadership skills that can deliver both individually and through others in a constantly evolving environment. I am a highly organized analytical person, with a strong attention to detail, capable of thinking strategically and act tactically. This way of working has enabled me to land successfully large scale projects throughout my career.
Sásta Pub
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Business OwnerSásta Pub Jan 2019 - PresentSan Jose, Costa Rica
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FounderBendita-Entre Todas Feb 2022 - PresentCosta RicaPlataforma digital colaborativa que busca conectar negocios liderados por mujeres con otras mujeres.
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Marketing ConsultantCooperativa De Productores De Leche R.L - Dos Pinos Nov 2021 - Apr 2022Costa RicaMaternity leave cover for a marketing executive position. -
Regional Project Manager For Dos Pinos -Pepsico AllianceCooperativa De Productores De Leche R.L - Dos Pinos Oct 2016 - Jul 2017 -
Regional Brand Manager Non-Dairy Beverages CategoryCooperativa De Productores De Leche R.L - Dos Pinos Jul 2015 - Sep 2016 -
Brand Activation Manager Gum & Candies CamMondelēz International Jan 2014 - Jul 2014 -
Brand Manager Jr Baby Diapers Category CamSca Hygiene Products May 2011 - Sep 2012Costa Rica -
Brand Associate Femcare Category CamSca Hygiene Products Sep 2008 - May 2011Costa Rica -
Brand Coordinator For Professional Hygiene Products CamSca Hygiene Products Nov 2007 - Sep 2008Costa Rica
Mariana Castro Education Details
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Marketing -
Business Administration And Management, General -
Business Administration And Management, General
Frequently Asked Questions about Mariana Castro
What company does Mariana Castro work for?
Mariana Castro works for Sásta Pub
What is Mariana Castro's role at the current company?
Mariana Castro's current role is Marketing-Business Strategy-Brand Management-Category Management-Entrepreneur.
What schools did Mariana Castro attend?
Mariana Castro attended Esic: Business & Marketing School, Universidad Latina De Costa Rica, Universidad Latina De Costa Rica.
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Mariana Castro
Amazon | Operations Intelligence Analyst | Process Improvement, Problem SolvingSan José -
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1hakkoda.io
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Mariana Castro
Communication, Marketing And Pr (Business Management - International Trade - Entrepreneurship)Costa Rica2gmail.com, walcas.com
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