Mariana Cruz Email & Phone Number

Portugal

Portugal

Porto, Portugal

Porto, Portugal

São Paulo, Brazil

Leadership of the Marketing team. Development of the area, promoting brand change and creation of company programs. Transformation of the Marketing from operational to strategic, participating in a general way in all the company's actions. Promotion of culture appreciation and internal engagement, contributing to the achievement of GPTW certification and award as one of the best companies to work.- Responsible for Internal Communication regarding Marketing, Management, People, Culture and Employer Branding strategies. Directing the team in the execution and planning of endomarketing to strengthen the company culture, internal branding and employee engagement- Responsible for the implementation and conduction of the Diversity and Inclusion Program- Interface with all areas in a consultative manner for content approval, being responsible for campaigns, events, gifts and awards. Also acting in the Intranet content management, direction and approval of executive presentations, institutional and support materials- Responsible for the company's main communication and training channel, managing all the platform's content and actions- Participation in meetings and brainstorms to develop projects with other areas, promoting improvement in the communication process- Management of advertising and press agencies, promoting brand strengthening- Responsible for Digital Marketing, directing the actions of digital channels- Responsible for annual planning and budget control, including budget negotiation and approval with suppliers- Elaboration of reports and materials to support the board's decision

São Paulo, Brazil

Coordination of the Marketing team and strategic support to all areas of the company.- Marketing and Communication Strategies- Events coordination - Advertising Agency Management- Annual Marketing Planning- Management and approval of all contents- Responsible for Employer Branding, Endomarketing, Copywriting and Branding- Preparation and approval of Digital Marketing actions- Strategic support for executive presentations, institutional and branding materials- Responsible for the creation of the company's new website, focusing on the dissemination and strengthening of the brand

São Paulo, Brazil

Responsible for Digital Marketing and Internal Communication.- Social Network Management- Elaboration of guidelines and content creation- Endomarketing Campaigns- Events organization- Budget control- Supplier management- Marketing and Communication strategy planning- Campaigns budget planning and control- Responsible for the purchase of gifts and presents related to Marketing- Responsible for orboarding kit (purchase, control and distribution)- Internal customer service for the production of Marketing materials and office material control- Responsible for the company's visual identity and application process- Creation of reports and executive presentations for leadership- Planning and execution of actions to strengthen the brand internally

São Paulo, Brazil

Digital Marketing Management and Analysis, Advertising agency Management, Data Generation and Control, Partnerships, Social Media, Copywriting, Optimization of Sales and Marketing processes, CRM Management and Marketing Planning.

Rio De Janeiro, Brazil

Responsible for Digital Marketing and customer service for clients such as Mitsubishi, Suzuki, YES Idiomas, Teresópolis mall.- Digital Marketing Planning for clients- Social Media content creation (in English and Portuguese)- Data generation and control- Development of activation and sales campaigns for clients- Endomarketing for clients, such as weekly newsletters- Print and online media- Lead generation- Advertising service

Brisbane, Australia

Managing a hospitality team at one of the best schools in Queensland, Australia. Working with a focus on service excellence.- Supporting top management- Leadership of the cleaning team- Stock control- Attending to students regarding cleaning issues

Brisbane, Queensland, Australia

Customer service (F&B, vips and private) at major events such as Melborne Cup Day. Main clients: Brisbane Racing Club, Royal Pines Resort and The Gabba stadium.

Brisbane, Queensland, Australia

AuPair responsible for two children (5 months and 3 years old).

Rio De Janeiro Area, Brazil

Acting in the company's main communication channel, promoting brand strengthening for residents of the surrounding regions.- Facebook Management- Creation of visual identity- Creation of promotional materials (banner, flyer, among others)- Creation of guidelines and content- Promoting the brand and the company

Rio De Janeiro, Brazil

Leadership of a sub-sector of pending payments, Brazil level.- Resolution of several cases involving negotiation and analysis for recovery of amounts lost by the company, working directly with lawyers and law firms - Interface with all branches in Brazil regarding pending issues and resolution of legal problems, providing assistance to these internal professionals- Preparation of reports and monthly presentations for understanding the cases of payment default- Support in the process of cancellation of policies due to lack of payment- Management of young apprentices focusing on career development- Participation in automation projects, reducing the team's work time and promoting project optimisation. After this, the area was able to focus on more strategic activities, not having to work on manual cancellation of policies and generating automatic reports.- Participation in the project of improvement of the areas with the achievement of award as outstanding leader

Master Of Business Administration - Mba, Big Data Applied To Marketing

A course focused on the management of technology projects, with the perspective of improving the reading of the business environment..

Digital Marketing, Digital Marketing

Learn to create marketing content, use social media to amplify your message, make content discoverable in search, run ad campaigns.

Master Of Strategic Communications (Mba), Communication And Marketing, 95

The MBA brings a strategic, managerial and practical vision. It develops all the necessary skills to act in a differentiated way.

Bachelor'S Degree, Advertising

Preparation for strategic action in the dissemination of products, brands and companies. Promoting the development of communication.