Mariana Cruz personal email
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I consider myself very adaptable, curious and questioning.I am an advertiser, post graduate in Strategic Communication and specialist in Digital Marketing. Today I challenge myself in a new MBA focused on the technology area, although applied to Marketing.I find incredible the variety of experiences that the Marketing area provides, besides the intense relationship with people. What motivates me most professionally is to be aligned with the purpose of the company and the team I'm involved with, because I believe that teamwork is essential for projects to succeed.My personal motivation is meeting people and cultures, I find the power of living multicultural experiences immeasurable, and what this adds to my professional and personal day-to-day life. I had the pleasure of having an international experience of over 2 years in Australia, developing my English, soft skills and concepts of Marketing and Business.I constantly seek to challenge myself with projects that involve multidisciplinary teams and innovation.In everything I do, I bring creativity, strategy, transparency and trust.I have the opportunity to be a leader and I believe that this role goes beyond managing projects and the team! What I love most about this process is being able to value the best in each person and reinforce their talents.I am open to talk about marketing, multicultural experiences, leadership, among other topics.
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FranchiseeRice Risoteria UrbanoPortugal -
Senior Crm ConsultantCrm Mine Oct 2024 - PresentPortugal -
Crm SpecialistScores & Levels Mar 2023 - Oct 2024Porto, Portugal -
Commercial ManagerBigbox - Self Storage Portugal Nov 2022 - Feb 2023Porto, Portugal -
Marketing ManagerSis Innov & Tech Jul 2021 - Oct 2022São Paulo, BrazilLeadership of the Marketing team. Development of the area, promoting brand change and creation of company programs. Transformation of the Marketing from operational to strategic, participating in a general way in all the company's actions. Promotion of culture appreciation and internal engagement, contributing to the achievement of GPTW certification and award as one of the best companies to work.- Responsible for Internal Communication regarding Marketing, Management, People, Culture and Employer Branding strategies. Directing the team in the execution and planning of endomarketing to strengthen the company culture, internal branding and employee engagement- Responsible for the implementation and conduction of the Diversity and Inclusion Program- Interface with all areas in a consultative manner for content approval, being responsible for campaigns, events, gifts and awards. Also acting in the Intranet content management, direction and approval of executive presentations, institutional and support materials- Responsible for the company's main communication and training channel, managing all the platform's content and actions- Participation in meetings and brainstorms to develop projects with other areas, promoting improvement in the communication process- Management of advertising and press agencies, promoting brand strengthening- Responsible for Digital Marketing, directing the actions of digital channels- Responsible for annual planning and budget control, including budget negotiation and approval with suppliers- Elaboration of reports and materials to support the board's decision -
Marketing CoordinatorSis Soluções Integradas De Sistemas Feb 2020 - Jun 2021São Paulo, BrazilCoordination of the Marketing team and strategic support to all areas of the company.- Marketing and Communication Strategies- Events coordination - Advertising Agency Management- Annual Marketing Planning- Management and approval of all contents- Responsible for Employer Branding, Endomarketing, Copywriting and Branding- Preparation and approval of Digital Marketing actions- Strategic support for executive presentations, institutional and branding materials- Responsible for the creation of the company's new website, focusing on the dissemination and strengthening of the brand -
Marketing AnalystSis Soluções Integradas De Sistemas Aug 2019 - Feb 2020São Paulo, BrazilResponsible for Digital Marketing and Internal Communication.- Social Network Management- Elaboration of guidelines and content creation- Endomarketing Campaigns- Events organization- Budget control- Supplier management- Marketing and Communication strategy planning- Campaigns budget planning and control- Responsible for the purchase of gifts and presents related to Marketing- Responsible for orboarding kit (purchase, control and distribution)- Internal customer service for the production of Marketing materials and office material control- Responsible for the company's visual identity and application process- Creation of reports and executive presentations for leadership- Planning and execution of actions to strengthen the brand internally -
Digital Marketing AnalystElement Business Ecosystem Feb 2019 - Aug 2019São Paulo, BrazilDigital Marketing Management and Analysis, Advertising agency Management, Data Generation and Control, Partnerships, Social Media, Copywriting, Optimization of Sales and Marketing processes, CRM Management and Marketing Planning. -
Digital Marketing AnalystXtudo Comunicação Completa Jul 2018 - Jan 2019Rio De Janeiro, BrazilResponsible for Digital Marketing and customer service for clients such as Mitsubishi, Suzuki, YES Idiomas, Teresópolis mall.- Digital Marketing Planning for clients- Social Media content creation (in English and Portuguese)- Data generation and control- Development of activation and sales campaigns for clients- Endomarketing for clients, such as weekly newsletters- Print and online media- Lead generation- Advertising service -
Hospitality SupervisorMadison Hospitality Aug 2016 - Aug 2017Brisbane, AustraliaManaging a hospitality team at one of the best schools in Queensland, Australia. Working with a focus on service excellence.- Supporting top management- Leadership of the cleaning team- Stock control- Attending to students regarding cleaning issues
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Customer Service SpecialistPinnacle People Australia Feb 2016 - Aug 2017Brisbane, Queensland, AustraliaCustomer service (F&B, vips and private) at major events such as Melborne Cup Day. Main clients: Brisbane Racing Club, Royal Pines Resort and The Gabba stadium. -
Aupair Live InAupair World Sep 2015 - Feb 2016Brisbane, Queensland, AustraliaAuPair responsible for two children (5 months and 3 years old). -
Marketing AssistantEspaço Nude Jun 2014 - Aug 2015Rio De Janeiro Area, BrazilActing in the company's main communication channel, promoting brand strengthening for residents of the surrounding regions.- Facebook Management- Creation of visual identity- Creation of promotional materials (banner, flyer, among others)- Creation of guidelines and content- Promoting the brand and the company
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Insurance TechnicianBradesco Seguros Jun 2010 - May 2015Rio De Janeiro, BrazilLeadership of a sub-sector of pending payments, Brazil level.- Resolution of several cases involving negotiation and analysis for recovery of amounts lost by the company, working directly with lawyers and law firms - Interface with all branches in Brazil regarding pending issues and resolution of legal problems, providing assistance to these internal professionals- Preparation of reports and monthly presentations for understanding the cases of payment default- Support in the process of cancellation of policies due to lack of payment- Management of young apprentices focusing on career development- Participation in automation projects, reducing the team's work time and promoting project optimisation. After this, the area was able to focus on more strategic activities, not having to work on manual cancellation of policies and generating automatic reports.- Participation in the project of improvement of the areas with the achievement of award as outstanding leader
Mariana Cruz Skills
Mariana Cruz Education Details
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Big Data Applied To Marketing -
Advertising
Frequently Asked Questions about Mariana Cruz
What company does Mariana Cruz work for?
Mariana Cruz works for Rice Risoteria Urbano
What is Mariana Cruz's role at the current company?
Mariana Cruz's current role is Franchisee.
What is Mariana Cruz's email address?
Mariana Cruz's email address is ma****@****ail.com
What schools did Mariana Cruz attend?
Mariana Cruz attended Espm Escola Superior De Propaganda E Marketing, Udacity, Instituto Infnet, Universidade Veiga De Almeida.
What are some of Mariana Cruz's interests?
Mariana Cruz has interest in Children, Civil Rights And Social Action, Marketing, Internet, Publicidade, Mídias Sociais, Comunicação Interna, Science And Technology, Advertising, Social Networks.
What skills is Mariana Cruz known for?
Mariana Cruz has skills like Marketing, Marketing Digital, Microsoft Office, Microsoft Excel, Adobe Photoshop, Business Intelligence, Digital Marketing, Marketing Strategy, Google Analytics, E Commerce, Market Planning, Social Media Marketing.
Who are Mariana Cruz's colleagues?
Mariana Cruz's colleagues are Bruno Santana, William Souza Santos, Geisa Isabel, Larissa Rissas Ramos, Alex Santos, Ana Luisa Silva Lacerda, Bruna Mayara Rocha Leite.
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Mariana Cruz
Mechanical Engineering Student | Aspiring Global Traveler With A Passion For InnovationVila Nova De Gaia -
Mariana Cruz
Lisboa
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