Mariana Silva

Mariana Silva Email and Phone Number

Deputy Director of Strategy, Innovation and Product Dev. and ESG @ Ayvens
Lisbon, Portugal
Mariana Silva's Location
Lisbon, Lisbon, Portugal, Portugal
Mariana Silva's Contact Details

Mariana Silva personal email

n/a
About Mariana Silva

Mariana Silva is a Deputy Director of Strategy, Innovation and Product Dev. and ESG at Ayvens. She possess expertise in marketing strategy, b2b marketing strategy, customer service, public relations, marketing communications and 5 more skills. She is proficient in Spanish, Italian and English. Colleagues describe her as "Durante o último ano tive o previlégio de trabalhar com a Mariana no desenvolvimento do segmento empresarial da Worten. Durante todo o percurso que pude acompanhar e onde, por vezes, a Mariana assumiu um papel de minha coordenadora, foi-me possível observar a sua capacidade de coordenar equipas, de resolver problemas e encontrar soluções. Em suma, a Mariana demonstrou grandes capacidades de liderança e de gestão de projetos. Ao nível das soft skills, a Mariana apresenta uma excelente capacidade de trabalho em equipa, gestão de conflitos e preserverança. Ela é, sem dúvida, um peça essencial e que equipa alguma deveria descurar se ambiciona o sucesso."

Mariana Silva's Current Company Details
Ayvens

Ayvens

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Deputy Director of Strategy, Innovation and Product Dev. and ESG
Lisbon, Portugal
Website:
ayvens.com
Employees:
9302
Mariana Silva Work Experience Details
  • Ayvens
    Deputy Director Of Strategy, Innovation And Product Dev. And Esg
    Ayvens
    Lisbon, Portugal
  • Ayvens
    Deputy Director Of Strategy, Innovation & Product Dev. And Esg
    Ayvens Apr 2024 - Present
    Portugal
    Planning and development of strategic initiatives that drive innovation in Ayvens Portugal products and services while ensuring alignment with its ESG goals. Leveraging my expertise in mobility trends and sustainable practices, I lead cross-functional teams to develop cutting-edge solutions that not only meet market demands but also prioritize environmental sustainability and social responsibility.
  • Leaseplan
    Deputy Director Of Strategy, Innovation & Product Development And Esg
    Leaseplan Jun 2023 - Apr 2024
    Lisboa, Portugal
  • Leaseplan
    Head Of Strategy & Innovation
    Leaseplan Sep 2018 - Jun 2023
    Lisbon Area, Portugal
  • Leaseplan Nederland
    Strategy & Transformation Lead
    Leaseplan Nederland Feb 2018 - Sep 2018
    Amsterdam, Netherlands
  • Leaseplan Portugal
    Transformation & Project Management Lead
    Leaseplan Portugal May 2015 - Jan 2018
    Working close with McKinsey to develop the global transformation plan in Portugal. Responsible for the execution in Portugal, reporting directly to the Transformation & Innovation Director.Main tasks include:- Transformation of the operating model - Strategy implementation- Adaptation of strategic roadmap to Portugal- Follow-up with stream leaders- Reporting program performance to LP Corp- Specific training regarding new actions- Platform super-user- Monthly trips to AmsterdamOperational responsible for other several projects in Portugal in the areas of human resources, e-payments, marketing and sales.Responsible for adapting and implementing the sprint methodology at Leaseplan Portugal to manage local strategic plan.
  • Sonae
    B2B Brand Identity Project Manager, Electronics Division
    Sonae Sep 2014 - Apr 2015
    Performed as the same time as managing new projects, main responsibilities included the creation of a strong and consistent brand identity for WORTEN EMPRESAS - B2B retail Chanel for Worten. Including intuitive brand architecture, strong name and icon and a tagline that succinctly reinforces brand promise. As well as the promotion plan.
  • Sonae
    Project Manager, Electronics Division
    Sonae Jan 2014 - Apr 2015
    Responsible for ensuring the implementation of new projects related with the expansion of B2B commerce and after sales service business unit. Main activities include implement new projects, teamwork management, and monitoring and risk control.
  • Sonae
    Supplier Relationship Manager, Electronics Division
    Sonae Aug 2013 - Dec 2013
    Main competencies were streamlining and making more effective the relation between the company and its suppliers when it comes to after sales service satisfaction by engaged all suppliers to maximize customer satisfaction.
  • Sonae
    Marketing & Communication Intern, Ecommerce B2B
    Sonae Jan 2013 - Jul 2013
    Lisboa E Região, Portugal
    As an academic intern, the main challenge was the study of B2B costumer, on e-commerce, and the development of an efficient communication strategy and approach to that specific target, in order to improve the life cycle curve of the segment.

Mariana Silva Skills

Marketing Strategy B2b Marketing Strategy Customer Service Public Relations Marketing Communications Advertising Consumer Behaviour Microsoft Office Teamwork Customer Lifecycle Management

Mariana Silva Education Details

  • Iscte Business School
    Iscte Business School
    Master Thesis In E-Commerce (B2B Retail)
  • Cluss - Università Per Stranieri Di Siena, Italia
    Cluss - Università Per Stranieri Di Siena, Italia
    Italian Language And Literature
  • Escuela Administración De Empresas, Barcelona
    Escuela Administración De Empresas, Barcelona
    International Business/Trade/Commerce
  • Iade, Instituto Superior De Artes Visuais, Design E Marketing
    Iade, Instituto Superior De Artes Visuais, Design E Marketing
    Marketing & Advertising

Frequently Asked Questions about Mariana Silva

What company does Mariana Silva work for?

Mariana Silva works for Ayvens

What is Mariana Silva's role at the current company?

Mariana Silva's current role is Deputy Director of Strategy, Innovation and Product Dev. and ESG.

What is Mariana Silva's email address?

Mariana Silva's email address is ma****@****lan.com

What schools did Mariana Silva attend?

Mariana Silva attended Iscte Business School, Cluss - Università Per Stranieri Di Siena, Italia, Escuela Administración De Empresas, Barcelona, Iade, Instituto Superior De Artes Visuais, Design E Marketing.

What are some of Mariana Silva's interests?

Mariana Silva has interest in Environment, Arts And Culture, Children, Education.

What skills is Mariana Silva known for?

Mariana Silva has skills like Marketing Strategy, B2b Marketing Strategy, Customer Service, Public Relations, Marketing Communications, Advertising, Consumer Behaviour, Microsoft Office, Teamwork, Customer Lifecycle Management.

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