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Mariana Ferreira Vasconcelos Email & Phone Number
Business Transformation Sr. Manager
at
Nutrien Soluções Agrícolas
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Business Transformation Sr. Manager
Location
São Paulo, Brazil
Who is Mariana Ferreira Vasconcelos? Overview
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Quick answer
Mariana Ferreira Vasconcelos is listed as Business Transformation Sr. Manager at Nutrien Soluções Agrícolas, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Mariana Ferreira Vasconcelos.
Mariana Ferreira Vasconcelos previously worked as Business Transformation Manager at Nutrien and Marketing Manager - Customer Performance & Insights at Nutrien. Mariana Ferreira Vasconcelos holds Digital Marketing Analytics from Mit Sloan School Of Management.
Company email context
Email format at Nutrien Soluções Agrícolas
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Nutrien Soluções Agrícolas
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Profile bio
About Mariana Ferreira Vasconcelos
Focused on leadership of multidisciplinary teams, product and strategy, especially focused on Convergence and Customers. Over 16 years of experience in Marketing, Product Development and Management, Convergence Strategy and Transformation. Adaptability, Problem Solving, Deliberation with senior management and Conflict Resolution.
Current workplace
Mariana Ferreira Vasconcelos's current company
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Nutrien Soluções Agrícolas
Website
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11 roles
Mariana Ferreira Vasconcelos work experience
A career timeline built from the work history available for this profile.
Business Transformation Manager
Definition of priority strategies for the short and medium term focusing on achieving results. Implementation of governance to monitor initiatives and indicators, with participation in strategic decision-making with senior management (Offerings, Sales and Commercial Performance). Influence, conflict resolution, participating in strategic decisions.
Marketing Manager - Customer Performance & Insights
Responsible for implementing Customer Performance team in the company. Measurement and implementation of Customer Performance KPIs. Lead of action plans to improve Customer share and Customer loyalty.
May 2022 - Apr 2024
Marketing Manager - B2C
Responsible for Postpaid Mobile, Broadband and Paid TV Products and Strategy, on B2C Market. Define and deploy product, positioning and go-to-market plans for new products, such as cobranded products (Vivo Selfie Netflix, Spotify and Disney+). Also lead of fixed-mobile convergence initiatives, from deploying new process to leading news products and offers, which led to +10 p.p. converged customers.
Apr 2019 - Apr 2022
Marketing Manager - Digital Services B2C
Responsible for marketing initiatives to improve value proposition of digital services sold through Vivo (such as Vivo Meditação McAfee, BT Fit). Defining and implementing acquisition strategy to increase the segment’s revenue.
Aug 2018 - Apr 2019
Marketing Manager – Convergence B2C
Lead of fixed-mobile convergence initiatives to increase relevance and positioning Vivo as a complete telecom provider. Responsible for defining and deploying action plans for the whole company: products, channel sales, communication, promotional offers.
Aug 2016 - Aug 2018
Marketing Manager - B2B
Responsible for defining and deploying acquisition strategy for postpaid mobile services on SMB's segment. Create and implement action plans with the objective of increasing market share. Also responsible for improving processes for better quality and customer experience.
May 2014 - Aug 2016
Marketing Consultant
Aug 2012 - Apr 2014
Marketing Analyst
Oct 2008 - Jul 2012
Intern - Research Department
López León
Feb 2008 - Oct 2008
Intern - Marketing B2B
Jun 2006 - Jul 2007
5 education records
Mariana Ferreira Vasconcelos education
Digital Marketing Analytics
Leading High Performance Teams
Universitas Telefonica
Master'S Degree, Business Administration And Management, General
Fia - Fundação Instituto De Administração
Bachelor'S Degree, Economics
Bachelor'S Degree, Economics
FAQ
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Quick answers generated from the profile data available on this page.
What company does Mariana Ferreira Vasconcelos work for?
Mariana Ferreira Vasconcelos works for Nutrien Soluções Agrícolas.
What is Mariana Ferreira Vasconcelos's role at Nutrien Soluções Agrícolas?
Mariana Ferreira Vasconcelos is listed as Business Transformation Sr. Manager at Nutrien Soluções Agrícolas.
Where is Mariana Ferreira Vasconcelos based?
Mariana Ferreira Vasconcelos is based in São Paulo, Brazil while working with Nutrien Soluções Agrícolas.
What companies has Mariana Ferreira Vasconcelos worked for?
Mariana Ferreira Vasconcelos has worked for Nutrien Soluções Agrícolas, Nutrien, Vivo (Telefônica Brasil), López León, and Vivo.
How can I contact Mariana Ferreira Vasconcelos?
You can use AeroLeads to view verified contact signals for Mariana Ferreira Vasconcelos at Nutrien Soluções Agrícolas, including work email, phone, and LinkedIn data when available.
What schools did Mariana Ferreira Vasconcelos attend?
Mariana Ferreira Vasconcelos holds Digital Marketing Analytics from Mit Sloan School Of Management.
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