Mariana I. Email & Phone Number

San Diego, California, Estados Unidos

Spearheaded the development of comprehensive brand identities and brand guidelines to enhance client recognition and consistency.Created engaging illustrations for editorial, advertising, and digital projects, contributing to increased audience engagement.Designed a diverse range of printed materials, including brochures, posters, business cards, and packaging, driving client marketing efforts.Developed visually appealing Instagram Feeds and Highlights, boosting social media presence and follower engagement.Led brand identity redesigns, revitalizing client brands to align with evolving market trends.

Mexicali, Baja California, México

Supported the creation and development of brands, ensuring cohesive application across various platforms to enhance brand recognition.Developed engaging content and copywriting for social media, driving increased user engagement and brand visibility.Illustrated promotional and digital materials, contributing to effective marketing campaigns.Selected and edited photographs for social media, improving visual appeal and follower interaction.Designed signage and environmental graphics to strengthen brand presence in physical spaces.Conducted advertising photography for restaurants, enhancing their visual marketing strategies.Created corporate mascots, adding a unique and memorable element to client branding.

Mexicali, Baja California, México

Designed and illustrated new characters for the brand, enhancing the visual storytelling and brand identity.Supported the marketing team with graphic updates, ensuring consistent and impactful brand messaging.Created illustrations for the NG image bank, enriching the brand's visual resources and marketing materials.Designed infographics for social media, boosting audience engagement and information retention.

Missouri, Estados Unidos

Designed social media posts, enhancing the organization's online presence and engagement.Created illustrations for both print and digital media, contributing to effective communication and visual appeal.Supported editorial design for PDFs, reports, and the company culture guide, ensuring clarity and professionalism.Assisted in UI design for website graphics, improving user experience and visual consistency.Collaborated with the social media team to develop seasonal campaigns, driving audience engagement and brand awareness.

Mexicali, Baja California, México

Created content and copywriting for social media, collaborating with local brands, resulting in an organic increase in followers and enhanced visibility on Instagram and Facebook.Designed digital and print materials for various campaigns and events, including an online bingo night with 178 participants.Developed social media strategy and defined the visual style, ensuring cohesive and engaging online presence.Supported planning and execution of the association's fundraising events, contributing to successful event outcomes.Documented the association's projects and events, preserving and showcasing its achievements and impact.

Mexicali, Baja California, México

Planned content, designed, and wrote copy for social media for various brands, including Loco For Greens, resulting in a 238% increase in average monthly likes on Instagram during the first month.Conducted advertising and product photography for social media campaigns, enhancing visual appeal and engagement.Illustrated promotional and digital materials, contributing to effective marketing strategies.Designed signage and environmental graphics to strengthen brand presence in physical spaces.Supported the creation and development of brands, ensuring cohesive and impactful brand identities.Edited photos and videos, producing high-quality visual content for various platforms.

Diploma Of Education, Design And Visual Communications, General

Designing Experiences: Exhibit, Retail, Event, and Environmental Graphic Design

Licenciatura, Graphic Design

Intercambio Académico

Crash Course In Revival Type Design, Computer Typography And Composition Equipment Operator

Graphic Design Certificate, Graphic Design