Sales channel optimization of the hotels: - Contracting both national & international of: OTAS, Tour Operators and wholesalers. - Contracting groups with specialized Travel agencies and DMC. - Visiting, promotion and caption of new clientsSales analysis by channel to value effectively of sales actions.Create and manage of e-commerce campaigns (especially flash sales). National and International. Sales analysis and effectiveness. E.g: Voyage Privé, Secret Escapes, Very Chic, Groupon, Grupalia.Realization of PPC campaigns by Google AdwordsWeb analytics: users’ behavior, search terms, impact of PPC campaigns and third party (flash promotions), new search keywords to improve search position.

Social Media Plans for: independent Hotels, Dental Clinic, Beauty services firm  and small retail. These plans include: Sector and competitors analysis in Social Media, Public objective research, quantitative and quality objectives and strategy definition, election of social media platforms and common and specific actions for each platform. Style Guide and Crisis Plan.Create and manage social profiles (Facebook, Pinterest, Twitter, Google +…)Content management: writing posts on social networks and publicationsKeywords analysis for content in order to improve online search position. Creation of PPC campaigns: Payment Optimization and reporting.Realization of infographics

Visiting, Negotiating and Contracting both national and international accounts of the different segments of the Hotel: TO (Tour Operation), CRS (Computerized Reservation System), GDS and Corporate. Preparation of the range of Official, TO and Corporate Rates.Implementation of the annual and monthly sales plan of the Hotel.Monthly sales report of all departments of the hotel with the comparative of budget and previous year sales.Weekly analysis of the competitive set and promo rates.Management and loading of the corporate and group RFP’s.­Active participation in revenue and yield meetings.

Sales, negotiation and follow up of the corporate accounts assigned (for example: bank, pharmacy industry, embassies, consultants, etc), PMI and Travel manager negotiation.Business Travel and Events agencies. PresentationsAcquisition of new accounts: contact with new and prospect customers, cold search…  Management of corporate RFP.

Implementation of the Business sales plan of the company.Opening corporate accounts.Rate negotiation.Management of principal accounts.PMI, Executive Secretary and Travel manager negotiation.

Sales control and analysis of the accounts assigned to the zones: Madrid, Castilla la Mancha, Castilla León, Andalusia and Canary Islands. Visiting, negotiating and contracting the principal travel agencies accounts (special agreements, rappel agreements, etc)Coordination of Madrid sales team, transmission of objectives. Analysis of The information gained during visits and consulting for problem resolution..